All posts tagged: collaboration

VERSIONS™ Collective Manifesto Is Here

Versions Collective, the ArtVersion design collaborative, has released volume 1.03 of their publication discussing the design process its and relation to technology, the VERSIONS™ Collective Manifesto. In the book, the creative think-tank explores how the experience of both print and digital design has evolved and what the current landscape looks like. Ignited by a simple conversation at ArtVersion’s Chicago office, the VERSIONS™ Collective Manifesto publication was imagined as springboard to gain a deeper understanding of core design values in relation to the agile movement of technology. In the VERSIONS™ Manifesto, the collective discusses how the evolution of digital technology has shaped design and how users have responded. Reviewing traditional design processes with emerging innovations, the VERSIONS™ Collective Manifesto repositions the critical relationship between digital and analog. Principal creative director and founder of ArtVersion Interactive, Goran Paunovic, discusses the birth and catalyst behind the project – “Our goal was to express our point of view…

1 year, 6 months ago

Interaction Design: Connecting The Elements

In the rapidly and constantly changing landscape of both graphic and web design, Interaction Design is a continual evolution to connect the parts to create a system that is ideal for the user. In many ways, in the hierarchy of digital design, Interaction Design is the conduit and sum of all the parts. In breaking down the elements – whether text or imagery, Interaction Design creates a pathway to engagement through actions such as clicks, taps, swipes and signups that truly make the experience interactive. When applying interaction design to a project, designers must be keenly aware of touchpoints in the design that will trigger a response from the target user. Here, leveraging these emotions, the right calls to action can be implemented for heightened conversion. By looking closely at the human and digital connection, interaction design can optimize the flow of process by a user making apps and sites more user-friendly. The…

1 year, 7 months ago

Improving Company Culture With an Agile Approach

More often than not, the means to completing a project with the ideal outcome consists of working with a team. Collaborating can help the process along and help ease ‘stuck spots’ that are bound to arise. Building a team with a variance of individual talents will not only assist in the initial idea creation process, but will allow for specific stakeholders to be accountable for the areas of the work that they most align with. Believe the hype. Though it may feel overused, it should not be underestimated – taking a more agile approach to business is no longer a choice, it’s a necessity of staying with the competition. Developing an agile culture could have the biggest impact on the success and longevity of a company and one that requires a dedicated and disciplined approach in it’s implementation. In a competitive environment, the ability to adapt is a essential quality for a company. For…

1 year, 10 months ago

Delivering Your Best Work Through Collaboration

When most companies need branding work, the first thing they think about is finding the right designer for the job. A great designer is definitely capable of creating a solid design but cannot do all the heavy lifting with regard to strategy and planning. Creating an award winning design or campaign is a team effort. There are many parts of developing a brand that most people aren’t aware of, especially if the goal is to create an outstanding final product. This is where the benefit of working with a creative agency comes in. In branding and marketing strategy – as with many other industries – collaborative efforts typically have far better results than projects handled by only one person. Though collaboration has turned into a service based cultural buzzword seen all over the place (a little like innovation), its an elusive achievement that many don’t fully understand. The agency or team must be nimble…

2 years, 5 months ago