All posts tagged: eCommerce Web Development

MAGENTO: CHOOSING THE RIGHT CMS FOR ECOMMERCE

For any business, whether brick and mortar or solely web based, choosing a content management system for your eCommerce store is a hot topic these days, and it’s critical to understand that they are simply not all created equal.  Magento eCommerce is one of the more popular platforms available and has distinct features that make it a solid choice with companies reporting  between a 10 to 80% increase in sales due to robust Magento functions. Users also consistently report good experiences with the ecommerce platform, and Magento’s growing popularity reflects this. While Magento can be built to suit any sized organization, according to Forrester’s Q3 report, Magento is aligned as a B2B leader for mid-sized business. With some of most advanced features that an eCommerce platform can offer, Magento’s enterprise-grade features provide the flexibility needed any need a business may have.  Here are some of the reasons companies should optimize…

24 days ago

The Ecommerce Effect: Meeting the Needs of a Digital Consumer

For any business, whether brick and mortar or solely web based, ecommerce is the name of the proverbial game. Online sales worldwide have reached an all time high in the trillions and it’s clear that the majority of consumers do much of their shopping, if not all, online. This trend is only on the upswing, and with that, technological developments must keep up to meet the demand. In a traditional face-to-face commerce setting, the saying goes ‘the customer is always right’ (albeit, at times begrudgingly), and large retailers as well as single store owners adopted a high-level customer service atmosphere. Similarly, in a web based purchasing context, user experience has taken precedence and customers reign supreme. In an ecommerce environment, the stakes are that much higher. Consumers are already privy to competitive prices, they are highly educated about any given product and there is still the hangup for some that they…

3 years, 7 months ago

Exploring The Magneto eCommerce Platform

The world of eCommerce solutions has been crowded for a while. Businesses can choose from custom proprietary shopping carts, hosted ecommerce solution and of course our favorite open source solutions. There are positives and negatives like in anything else and choosing the backend for your store is no easy task. In the open source work Magneto is being used more often than any others for some specific reasons we will cover bellow. Usability, available extensions, and the ability to scale up as your business grows. While other solutions may be easier to use for beginners, Magento is a great choice for those who have a realistic plan for sustained growth. There are couple different options in Magento world, but will will be focusing here on open source commerce. Usability The Magento back end can be intimidating to the new users. It may not be as intiuitive as other solutions, but it…

5 years, 3 months ago

Mobile Commerce (m-Commerce)

Mobile browsing has become the fastest way for consumers to access the web. As the mobile world continues to grow more and more consumers are strictly using mobile devices to purchases items rather than taking the time to fire up their computers. By 2013 mobile devices will pass PCs and become the dominate format for accessing the web. Furthermore, the question you should be asking is if your e-Commerce site is set up for the mobile use? E-commerce websites are setup for companies to promote as well as sell their products to consumers without having them call or go into one of the designated store locations. The web world is now expanding into mobile devices, and having a site that supports your commerce and is appropriately displayed on mobile devices is becoming crucial for companies to have. When establishing a mobile commerce (m-Commerce) site there are a couple different approaches…

6 years, 2 months ago

User Interface Design of Your eCommerce Website

The user interface design of your eCommerce web development is absolutely essential to the success of your online marketing program. People want to know that they can trust you to lead them quickly and easily through the sales process without having to worry about the safety of their financial or personal information. On another level, your user interface design shows your customers that know what you are doing. In terms of overall web design, the most effective designs are the ones that are simple and straightforward. This is especially important when it comes to eCommerce web design and eCommerce web development. Your web design is your calling card to the world. Your eCommerce web design is what will drive your revenue in the coming decade. Although the process is not necessarily difficult, you must make sure that you are catering to the needs of your customers at all times. You…

6 years, 4 months ago