A clean and professional headshot establishes recognition for the name/voice that the client has been connecting with. Technology has made it effortless for individuals to search for you and your brand at the click of a button. Before meeting you (or even contacting you), information is gathered, and the “Meet the Team” page (or some equivalent) is skimmed through. Whether they know it or not, customers are looking into your eyes and searching for an approachable, friendly and trustworthy face.
Once the photographs are selected and edited, they can be posted to social media and other corporate profiles, lending both a professional and more human feel to business text and website information. A conversation is started.