All posts tagged: seo

43 – SEO and Content Strategies

Welcome to the Rediscover Your Brand Podcast! I’m your host Mike McCormick.  For the past couple weeks we have pushed our focus mainly on the internet and have provided you with great marketing strategies, to help promote your brand in new and exciting ways. We have also taking that internet focus further into strictly talking about the mobile web on some, and others integrating the mobile web into other awesome internet strategies. Now talking about the internet has been fun and it has been really exciting, but sometimes we need to focus on other subjects in this similar field, now I would like to do that but I would also like to keep that internet flow going, so I picked a topic that is pretty diverse it is mostly for the internet but can also help you in your other creative aspects as well. Today we are going to talk…

7 years, 6 months ago

39 – Microsites

Welcome to the Rediscover Your Brand Podcast! I’m your Host Mike McCormick! Last week we had a pretty awesome conversation about annual reports and how your organization can design a stellar report, which will even amaze your competitors. Now we have drifted away from talking about the internet for a while, but it is such a huge topic and has so many different elements and aspects to it, that I decided it is something that we just cannot forget out, even if we move on to other topics for a while. So today I am going to bring our focus back to the internet and talk about a pretty Interesting topic. We are going to discuss Microsites. Microsites are pretty awesome, and I am going to talk about them because they are more than just an exceptional way to expand your brand. For today’s discussion we are going to cover…

7 years, 7 months ago

37- Content Strategy

Welcome to the Rediscover Your Brand Podcast! I’m your host Mike McCormick. Last week we took the path of photography and grasped a good amount of elements to help your organization advance into the photography world. This we are going to set our focus on content strategies. This is one of the most important topics we are going to cover and will include an overview of previous topics. I am pretty much going to go over what content strategy is and then go on to a how and why while relating content strategies back to previous topics throughout today’s show. Let’s start out by talking about what content strategy is. First content is all the material that you make public, pretty much can be anything from articles, pictures, products, rants, raves, pretty much anything that you desire and you want to be known to the public is content. Now the…

7 years, 7 months ago

31 – Organic vs. Paid SEO

There are two kinds of search: organic search and paid search. Organic search is based on unpaid, natural rankings determined by search engine algorithms, and can be optimized with various SEO practices. In contrast, paid search allows you to pay to have your website displayed on the search engine results page when someone types in specific keywords or phrases. The fee you pay is based on either clicks or views of your ads.

8 years, 6 days ago

20 – Avoid Flash Based Sites

Welcome Brand Builders to episode number 20 of Rediscover your Brand. This week we will be discussing 6 reasons to avoid flash sites like the plague. We had a crazy week over at the ArtVersion offices so this week we have no official script. The podcast was based off our last blog post and is a subject that I’m very passionate about. Please listen and enjoy. Top 6 Reasons to Avoid Flash Based sites. 1. The are bad for SEO 2. Flash sites have trouble getting accurate analytics 3. Flash sites look great but have bad user experience 4. Flash technology was cool in 2002 5. Flash sites don’t work on different platforms 6. You’ll blow a lot of money Visit our official website

8 years, 2 months ago

16 – Setting up your corporate blog

Welcome brand builders this is rediscover your brand podcast episode #16 brought to you by ArtVersion interactive agency.  I’m your host Kip Russell.  I’m a social media manager for multiple brands as well as marketing enthusiast and I’ve even wrote a TV theme song. This week on rediscover your brand podcast we are talking about the importance of setting up your corporate blog. Many of you have heard that blogging is a great way to market your businesses online and guess what your right. In this podcast I will give you in depths look on how and why blogging may be your businesses best friend.

8 years, 3 months ago