Guide to Working With a Web Design Agency
If you’re planning to hire a web design agency for your web development, design or redesign project, it’s important to know what to look for and what to expect. Hiring the wrong web designer can result in many problems ranging from incompatible web formats, delayed project completion (which hurts your operational/marketing efforts), to failure in meeting the vision of your company. Whether you decide to work with us or not, this guide will help you pick an agency that’s right for you.
The first step is to find the right design agency. There are many critical things you need to consider. You want to start by making sure that they really understand the platform you need your website designed for. Anytime you deal with a firm that says they don’t have much experience and can probably do it, you’re asking for delays and additional costs.
You should also get a good idea of how they work. If you’re somebody that wants to be an integral part of the process and you’re working with an agency that doesn’t like that kind client involvement, it will not be a good fit. This will also help you understand the communication process and figure out what they need from you and when.
The second step is to see if they measure up to the gold standard. Start by looking at their portfolio to see if they know how to visually design the type of site you’re looking for. Then, go beyond the obvious aspects of web design. Ask them about user interface design, user experience and designing for conversion. That’s a big part of design that’s far more important than the visual presentation because that’s what creates results.
The final step is to discuss all the details. Get a quote from the web design company and a turnaround time. If the project isn’t within your budget, figure out how you can reduce the costs as there may be elements of the design that may not be an absolute necessity for your company. The turnaround time is vital because the faster you get your website completed, the faster you can start using your website for marketing.
Ask about how many revisions they offer as it’s very likely that you won’t get the desired look the first time around. Many web design professionals are happy to offer unlimited revisions because their goal is client satisfaction. Then, ask about the technical details such as installing scripts and transferring the files onto your server. This is important as some designers will only send you back the raw files and leave you to figure out what to do with them.
Hiring the right web design firm to work with is all about really taking with prospective firms to see if they can deliver on the requirements of your project, have the skills to design a quality website, and deliver on all the other minor details. So if you’re looking for a reliable and talented firm, what are you waiting for?