First impressions are 94% visual design related.
Users respond to well-crafted content, strategic calls to action, curated colors, consistency, branded elements, and guided navigation.
Testing shows that 88% of users are looking for a tailored experience.
An intuitive, frictionless experiential design has the potential to dramatically increase conversion rates of users that visit a site or app.
Nearly 3/4 of consumers state that brand identity is the main driver for engagement.
Brands that create meaningful engagement with customers have a higher potential to increase profit, loyalty and purchase frequency.
Frictionless experiential design drastically increases customer conversion rates.
A well-designed experience will create a journey for the user to engage, explore and interact with - impacting the bottom line and overall objectives.
Mobile site visits that resolve in 3 seconds or less of page loading time are shown to have 53% higher conversion rates.
With more than half of overall web traffic coming from mobile, it is essential to optimize for speed.