Hello Sunshine
The New Path To Engagement
01
Research
02
Graphic design
03
Marketing collateral
04
Strategy
05
UX Design
The Challenge
Lifestyle experiential marketing has fast become a powerful strategy for creating engagement in the healthcare environment, creating a dialogue with the whole person, not just the patient, and similarly with health care providers.
Web Architecture & Content Strategy
Humanizing healthcare communications requires a blend of art and science, identifying the audience, the information architecture and strategy, and delivering a compelling user experience with media that is truly relatable. The brand team and designers must deeply understand their target market so that the potential audience can fully relate to the brand message. The intersection of the brand experience and empathy is where an authentic dialogue into action begins.
Packaging Design
Empathic packaging design and marketing creates strong emotional connection, and winning the trust, hearts and minds of your audience.
