Vaidio
01
Research
02
Brand strategy
03
Web design
04
Web development
05
Graphic design
M o d u l 
a r A I 
P l a 
t f o r 
m
Elevating Video Intelligence
Vaidio, a leader in AI-powered video analytics, partnered with ArtVersion to strengthen its brand and digital communications. The collaboration included refreshing and modernizing the website, updating design elements, creating marketing collateral, and developing a custom presentation deck that aligned with Vaidio’s innovation-driven identity. With extensive experience designing for AI companies and leveraging AI integrations throughout the creative process, ArtVersion delivered cohesive visuals, updated brand assets, and an engaging online experience that helped Vaidio present its technology with clarity, impact, and consistency across all touchpoints.
Website Design and Development
To elevate Vaidio’s online presence and better align with its innovative AI video analytics solutions, ArtVersion led a comprehensive website refresh and redesign. Developed on the HubSpot CMS, the initiative modernized the user interface, refined the visual identity, and streamlined navigation to deliver a more engaging and intuitive experience for visitors.
The redesigned site was built for speed, accessibility, and seamless performance across devices. From desktop workstations to tablets and smartphones, every page was optimized for responsive viewing, ensuring consistent layout, functionality, and clarity. This transformation not only strengthened brand perception but also provided a clearer, more efficient pathway for users to explore Vaidio’s solutions, capabilities, and resources.
Visual Engagement and Brand Communication
To further support engagement, strategic integration of multimedia elements such as product visuals, infographics, and video demonstrations enhanced storytelling across the site. These design and development choices elevated the overall digital experience, allowing Vaidio to better showcase its technology leadership, communicate complex solutions with clarity, and connect more effectively with global audiences.
Custom Presentation Deck Designs
ArtVersion’s design team created custom presentation decks tailored to client goals, combining impactful visuals with clear, structured content.
Understanding the need for impactful and content-rich presentations, the designs incorporated purposeful visual elements to break up text, highlight key points, and guide viewers through complex information with ease. Every slide was crafted to align with the brand’s design language, ensuring a cohesive and professional look. Custom graphics, layouts, and iconography were integrated throughout, creating decks that were not only visually striking but also highly functional and memorable.
Branded Marketing Campaign Initiatives
Marketing materials were developed to showcase Vaidio’s AI video analytics solutions and strengthen brand recognition across campaigns.
The deliverables included sales sheets and other branded collateral designed and optimized for both digital and print distribution. Created within Canva for ease of use and scalability, the visuals were carefully crafted to align with Vaidio’s brand identity, ensuring consistency in style, color, and messaging while effectively communicating key product benefits to diverse audiences.
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Color Scheme
Vaidio’s branding is defined by a bold and intelligent color system. Deep navy and blue-gray tones convey trust, security, and technical expertise. Accents of vibrant green and soft blue introduce clarity and innovation, while solid black adds balance and authority. This palette reinforces Vaidio’s position as a forward-thinking leader in AI video analytics, combining professionalism with a fresh and modern edge.
Blue
#0B99AA
Navy Blue
#294971
Green
#43D094
Blue Gray
#5381B0
Soft Blue
#E5F2FF
Black
#0F0E0E
Roboto
Regular
Roboto
Bold
Typography
Vaidio’s use of the Roboto typeface reinforces a modern, precise, and highly legible design system. Roboto Regular offers a clean, accessible structure ideal for communicating clarity, while Roboto Bold brings emphasis and confidence to key messaging. Together, they create a cohesive and contemporary typographic identity that reflects Vaidio’s commitment to intelligent technology and trusted performance.
Innovation Through Unified Design
Through this collaboration, Vaidio gained more than a refreshed visual identity. The redesigned website, marketing collateral, and presentation tools provided a unified digital ecosystem that supports both customer engagement and internal growth. By combining thoughtful design with technical precision, ArtVersion helped Vaidio establish a scalable platform that reflects its leadership in AI-powered video analytics and positions the brand for long-term success.
