October Three
01
Research
02
Brand strategy
03
Graphic design
04
Marketing collateral
Innovation
Built around a uniquely different approach to Defined Benefit (DB) plans, October Three identified an opportunity to create clarity and to build a new understanding about where their industry is headed. Aligning with their perspective, the team engaged ArtVersion to create visual assets that would allow their brand to evolve and create meaningful engagement.
A Consistent Approach
Upon initial kickoff, October Three and ArtVersion began asset and brand assessment to develop marketing collateral to highlight the services offered, create brand consistency and design marketing materials to strengthen the brand.
October Three needed to refine to consistent brand colors, logo and key differentiators so they can expand and highlight awareness. An overarching goal was to showcase the brand in a different perspective, an innovative, cost-effective and trustworthy company. After extensive internal user study and extensive analysis, the ArtVersion team was able to strategically develop key brand identifiers that unify the overall message.
Report Design
Collateral Pieces
Encouraging Brand Awareness
To elevate memorability and establish a cohesive brand identity, ArtVersion crafted consistent marketing collateral that effectively showcased October Three’s services.
This initiative came to fruition through design elements that complemented each other, employing a cohesive styling approach to forge an overall unified design language. Through the adoption of a consistent color scheme and a well-structured visual hierarchy, the collateral materials were transformed into a compelling visual narrative. The integration of elements enhanced the aesthetic appeal and significantly improved the effectiveness of visual communication. This approach helped establish October Three’s brand presence with a more distinctive and resonant design.
Infographic & Data Visualization
