Event Marketing: Getting it Right Every Time
Whether its an annual trade show, sales meeting, summit or exhibition – having a brand presence at industry conferences and trade shows is a necessary element of any...
Event collateral, much like marketing collateral, are the materials that are used to engage event attendees on information on an event. This form of collateral functions as touch points and builds brand identity with a cohesive and unified feel in design. Collateral can include flyers, schedules, brochures, and other general materials that promote an event.
Whether its an annual trade show, sales meeting, summit or exhibition – having a brand presence at industry conferences and trade shows is a necessary element of any...