Blog

Color palettes design kits displayed on desktop and tablet.

Color in Web Design

When color is applied to a site with the user in mind, it can impact user experience, create mood, influence purchasing decisions and evoke emotions. Color perception is...

Two mobile screens showcasing the user interface design for a travel preferences quiz.

Visual Balance for Web Design

Balanced visual elements on a website undoubtedly look better. A site that uses structured elements is easier to navigate and comprehend. Considering the 15-second rule—the concept that you...

Understanding UX Design Services

The importance of UX in web design has been growing steadily since the early 2000s. However, it gained significant momentum around 2010, when the rise of mobile internet...

Tailoring WordPress Solutions for Every Business

WordPress, with its versatility and scalability, has emerged as a leading open-source CMS platform for creating dynamic websites that meet diverse business needs. Whether you’re a small business...

Design Thinking in Web Design

Design thinking — a methodology that emphasizes empathy, experimentation, and iteration— offers a robust framework for achieving digital transformations. By integrating the principles of design thinking into web...

Team heading section page shown on a laptop screen.

Metrics and KPIs in Web Design

When designing a website, it’s essential to understand the metrics and key performance indicators (KPIs) that will measure its success. These metrics provide valuable insights into user behavior,...

Brand colors title brand guide page displayed digitally on a tablet.

Power of the Trio: Marketing, Branding, and Design

Marketing, branding, and design are the cornerstones of any successful business strategy. In the competitive landscape of today’s business world, standing out requires more than just a great...