Experience Is Everything
Experience can take many forms. Experience is all around us. Experience is the product. Experience is the
UX
UX stands for user experience, which is the experience that a person goes through when using a digital product. Design teams need to take into account the way that a person will travel through their digital product so they can create paths that are as smooth as possible.
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Articles
A Website Redesign for Better Usability
User experience and web usability are significant aspects of a website’s core functionality that every company must pay
Responsive Design is the Answer
We all know how important it is to have a mobile friendly web design at this day
Interaction Design: Connecting The Elements
In the rapidly and constantly changing landscape of both graphic and web design, Interaction Design is a
How Web Design Affects Marketing Initiatives
Are you planning on launching a marketing initiative soon? While you may have worked on all the
5 Essential Website Features to Have in 2016
From search engine guidelines to software updates, the terrain of the online world is changing constantly –
Are You Experienced?
It is one thing to deliver a great product, but can you back it up with a total
User Experience – Should You Even Care?
User experience is a pretty hot topic in the design industry but is it really for everyone?
Reinventing The Intuitive User Experience
If the term ‘intuitive’ is beginning to sound like the mantra of UX, you aren’t alone. Technology
Is Ambiguity Really Bad When It Comes to Creative Work?
When it comes to working with a creative agency the premise is that the agency should know
Mastering the Art of Customer Engagement Marketing
Traditionally, customers have always been critical to the success of a brand – however, today’s consumer seems
From Dawn to Data: Tapping Into Analytics To Optimize UX
Understanding user behavior in the digital environment is paramount to refining and optimizing a marketing strategy or
Implementing A Digital Personalization Strategy to Achieve Heightened Conversion
The essence of a digital personalization strategy lies in delivering user experiences tailored to individual interests and
Common User Interface Elements for Better Usability
When it comes to UI design, most designers accept most user interface elements as they are. But
How Visual Design impacts Web Usability
When a conversation about web usability comes up, it’s usually about making changes to elements that relate
Understanding the Relationship between User Experience and Web Usability
Web usability and user experience are both essential to a success of a website. Based on ideas
Mapping the Customer Journey for the Ideal User Experience
Whether a marketer, UX designer or developer – understanding the user experience to engage and drive conversions
What’s Trending in UI: A Designer’s Perspective
Trends within the user interface landscape change rapidly as new ideas and innovations occur – so it’s
Trial and Error: UX Strategies to Experiment With
Everyone is thinking of their own ways to improve upon the user experience – since every organization,
Up Close And Personal: Putting the Individual Back into User Persona Development
An often overlooked yet crucial element of usability testing in web design and development is the practice
The Ecommerce Effect: Meeting the Needs of a Digital Consumer
For any business, whether brick and mortar or solely web based, ecommerce is the name of the
Branding Through Interface Design
When it comes to branding, it’s easy to go overboard with making sure that your brand has
Building Site Architecture for Better SEO
People use the internet for everything, infusing it into brand strategy and necessary for everyday collaboration and
What You Need to Know about The Internet of Things
With constant developments in mobile technology, the recent release of the Apple Watch and the popularity of
5 Platforms for Effective Digital Storytelling
Visual storytelling, when combined with the right measure of image and often sound, creates a level of