blue stethoscope and mobile device.

Project Disciplines

01
Brand strategy
02
Graphic design
03
Web Design

Empowering Patients and Providers Through Knowledge

ArtVersion’s collaboration with General Health Publishers to launch a new visual branding for 365 brand. The project encompassed brand strategy, graphic design, web design, and print collateral, aiming to empower both patients and providers through knowledge. The design process was iterative, focusing on creating a consistent and impactful experience across web, digital, print, and event platforms, ensuring a quick time-to-market.

Print Design

Collateral Piece
healthcare print cover on wood table
Healthcare print design inner spread
healthcare print collateral page
healthcare print design cover page

Mission

Understanding the need for a consistent and impactful launch to the competitive marketplace, a leading medical manufacturer reached out to the ArtVersion for Healthcare team to develop a comprehensive experience for the web, digital, print and event facing aspects of a new division launch.

Tradeshow Booth Design

This tradeshow booth design showcases a minimalist and clean structure that highlights the “365” logo in three vibrant colors: pink, yellow, and blue. The design focuses on simplicity and functionality, allowing the brand’s identity to stand out prominently within the exhibition space. The open and uncluttered layout ensures easy accessibility and visibility, making it an effective tool for engaging visitors at a tradeshow.

healthcare exhibit booth
man running outdoors on a trail

With a quick time to market, the design process was iterative and conducted in phased sprints.

Beginning with brand and logo development, the ArtVersion team worked with 365’s brand team to understand user needs and go-to-market strategies. The approach gave both teams insight to the brand and the project, empowering all stakeholders to provide a heightened experience to users.

logo on water bottle
person holding mobile phone with UI interface
healthcare doctor looking at x-rays
A person sitting behind water and mountains, takes a sip of water.