Versions Collective
An Innovative Approach To Design Thinking
A firm-wide collaborative design project, the VERSIONS® publication is a compilation of thoughts, perspective and ideas on the current creative digital landscape. In exploring a deeper understanding of core design values in relation to the agile movement of technology, the goal was to express a collective point of view with respect to new media and traditional marketing platforms.
Scope of Work Included
01
Research
02
Graphic Design
03
Marketing Collateral
04
Strategy
05
UX Design
Collective Manifesto
With specific attention to core design principles, the VERSIONS™ publication explores principles, methodologies and theoretical points of view relating to both the print and digital environment. Topics explored include branding through minimalism, innovation, UI/UX, content strategies, typography and styling.
Book Design
Sparked by a simple conversation in the ArtVersion studios, the VERSIONS™ collective publication was imagined as a springboard to gain a deeper understanding of core design values in relation to the agile movement of technology.
