Is your website design meeting the needs of your corporate marketing strategy? Right now, you may have an outstanding looking web design but it may actually be counterproductive...
More often than not, the means to completing a project with the ideal outcome consists of working with a team. Collaborating can help the process along and help...
User experience is a pretty hot topic in the design industry but is it really for everyone? There are a large number of sites that are designed simply...
If the term ‘intuitive’ is beginning to sound like the mantra of UX, you aren’t alone. Technology has become a staple of our lives – like air or...
Planning on relaunching your newly rebranded website? There’s probably a ton of things that you’ve already worked on to ensure that your brand refresh goes off without a...
Many companies work on their brand as a strategy for marketing their products. However, many overlook the fact that it may just be as effective, if not more...
Are you trying to develop a new website, redesign your product, create a new brand, or launch an online marketing campaign? Many enterprises and business opt to do...
When it comes to working with a creative agency the premise is that the agency should know exactly how to proceed with the project. But if you look...
Traditionally, customers have always been critical to the success of a brand – however, today’s consumer seems to hold all the cards. With the rise of community brand...
So you’ve come to the conclusion that your brand presentation is looking outdated, that your website is far from engaging, and that your positioning strategy needs a change....
Social media management can be a tricky balance for a brand or business. It’s one thing to connect personally with family photos, vacations and the link but for...
In an increasingly digital environment, it’s important for those with a physical product offering to remember that packaging design can be one of the most useful tools in your marketing...
Web development has come a long way in just the last few years alone. Responsive design has become the standard and there has been a shift towards simpler...
Brand identity is all around from print & packaging to digital, so its no surprise that the ArtVersion team has had logo design on the brain for awhile. We sat...
Web design has come a long way over the last few years. What used to be accepted as normal can actually be something that makes you blend in...
It may be surprising to know that the majority of leads that actually result in conversion in today’s market are derived from digital marketing efforts. Companies that engage...
For a brand to make a truly authentic connection to a user, it must extend many aspects of its persona throughout the digital experience. From initial perceptions to...
Storytelling is a powerful medium that can be used to engage users, evoke emotions, and convey a compelling narrative about your brand. By incorporating storytelling elements into your...
Understanding user behavior in the digital environment is paramount to refining and optimizing a marketing strategy or new implementation. Through smarter analytics, a business can make decisions based...
Creating a sustainable and regenerating approach to content is essential to effectively connect with various types of users across multiple channels and increase conversions. Consistent messaging is vital to designing the foundation for...
The essence of a digital personalization strategy lies in delivering user experiences tailored to individual interests and behaviors. Such a strategy can range from complex data usage, which...
When it comes to UI design, most designers accept most user interface elements as they are. But improving these simple looking elements can lead to a big difference...
When a conversation about web usability comes up, it’s usually about making changes to elements that relate to task based interactions. The reality is that the visual presentation...
An effective logo can be the catalyst for a great product or company launch. They are the ultimate in visual storytelling and can send a message of inspiration,...
Web usability and user experience are both essential to a success of a website. Based on ideas that you have gotten about web design and usability, you may...