Corporate Color Scheme
Maintaining the color integrity of your visual brand is a critical part of your company’s image.
At ArtVersion we practice the PANTONE color standards.
Back in 1963, Lawrence Herbert, PANTONE’s founder, created an innovative system for identifying, matching and communicating colors to solve the problems associated with producing accurate color matches in the graphic arts community. Today, the PANTONE name is known worldwide as the standard language for accurate color communication. As a member of PANTONE and with many years of experience in corporate color matching across multiple media, we can incorporate appropriate color in your corporate identity, logo, or any other visual material essential for your company.
The newest release of the PANTONE Goe collection with 2,058 colors is already at our fingertips. This allows us twice as many options than what’s offered on the standard formula guide. These colors will help us shape your corporate identity across a broad range of digital and printed mediums. Teaming up with PANTONE and incorporating these colors in our daily routine allows us to help standardize your company’s colors and to provide you with guidance in communicating the color you want and simultaneously strengthening your brand identity.
Choosing the Corporate Colors
When choosing a corporate color palette, there are a number of factors to consider. The surrounding colors, mood you are trying to achieve, as well as demographics you are trying to target. Little else matters if the colors are not on par with expectations. The approach to corporate color scheme we practice allows us to develop the colors that are aligned with your vision, corporate culture and company purpose. Maintaining the color integrity of your visual brand is a critical part of your company’s image. At ArtVersion we help you not only develop the corporate color palette but achieve consistency in color reproduction.