ArtVersion has contributed its insights across different renowned periodicals and platforms. Most recently, the team kicked off its editorial contribution with Retail Today. Retail Today is an online digital magazine that shares the best and latest insights on technology and trends that are shaping the retail world. ArtVersion’s long history of working with businesses and helping them embolden their eCommerce platforms made them a perfect candidate to share expertise on how the digital design industry is helping to shape brands and businesses.
In their first inauguration piece, ArtVersion’s article delved into the topic of experiential design and the way in which it is transforming the familiar facets of eCommerce. The article dissected how experiential is synonymous with human-centric design ideology and engaging users with a design that evokes emotion, taps into the senses, and inspires users. This is particularly fundamental for eCommerce interfaces because it helps brands create memorability and brand-consumer trust.
Furthering their point, ArtVersion shared how the online world is “subverting the traditional” with augmented reality and other modes of designs that incorporate a fresh, futuristic way to experience retail. eCommerce is always bound to change, and as it continues to go down the path of experiential thinking, innovation is bound to continue.
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About ArtVersion
ArtVersion is an award-winning design consultancy from Chicago with clients around the world. Serving brands since 1999, the ArtVersion team consists of visual designers, branding strategists, and developers. Most known for pioneering user experience design as a discipline, ArtVersion has been a trusted partner for a number of Fortune 500 companies, non-profit organizations, and notable startups.
About Retail Today
Retail Today is an online digital magazine that shares insights and information on the latest news for retail and eCommerce. From technology, issues, trends, and more, Retail Today is an online portal for all insights that are shaping the retail industry today.