Customer Experience

Customer experience (CX) is the overall response of the consumer within every interaction between them and the business they are engaging with. It is the focus on the relationship between a brand and its potential or established customers. A strong CX interface can result in customer loyalty, and a positive association from users to establish a brand with a positive reputation.

mobile phone ecommerce design

Advantages of Mapping the Customer Journey

The customer experience is the foundation underlying any business. Whether the customer is a market consumer or the user on a website, delivering a positive experience is vital...

User Experience

Experience Is Everything

Experience can take many forms. Experience is all around us. Experience is the product. Experience is the best teacher. Experience is everything Whether it’s conscious or fades into...

User Experience

Are You Experienced?

It is one thing to deliver a great product, but can you back it up with a total brand experience? Industry research leader (Gartner) predicted that by 2016, 89...