Line

A line can be utilized as a graphic design element with multiple purposes. It can reflect a spacing break, highlight for emphasis, contribute to a design geometrically, or even demonstrate when content contains a URL link. Straight and sharp lines can even build upon an edgy, confident tonality.

A line, in the context of design and art, is a fundamental visual element that represents a continuous path created by connecting two or more points, or a mark created by a moving point. Lines can vary in length, width, curvature, and direction, and can be used to convey a wide range of ideas, emotions, and visual effects. In design, lines play a significant role in organizing and separating content, directing the viewer’s eye, creating shapes and patterns, and establishing a sense of movement or flow. They are versatile and essential components in the visual language of design, helping to communicate ideas and create structure within a composition.

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A Blueprint for Contextual Design

For brands, earning the attention of today’s consumers, particularly younger generations, is a daunting proposition that will continue to remain tricky as the world spins with more content...