Best Practices for Brand Strategy on Social Media

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The year 2020 will mark sixteen years since the birth of Facebook, now totaled at approximately 2.4 billion users. 2020 will also indicate almost fifteen years since Twitter, ten years since Instagram, and nine years since Snapchat. TikTok’s popularity has emerged this year. Consumer preference for various forms of social media, compared to traditional media, has climbed at an unfathomable rate. Social media platforms are used by one-in-three people globally, and more than two-thirds of…


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