So, you’ve been tasked with a website redesign. At first glance, it might seem like a straightforward project focused primarily on aesthetics—choosing colors, photos, and content to create...
Every brand has a story, but sometimes that story needs a refresh to stay relevant, compelling, and connected to its audience. At ArtVersion, branding projects are at the...
Accessibility is a non-negotiable aspect of creating impactful user experiences. While aesthetics and brand voice play crucial roles in establishing a brand’s identity, usability ensures that the design...
Accessibility in web design goes beyond mere compliance; it’s about creating an usable environment where all users, regardless of their abilities, can navigate and interact with your content...
When it comes to website design, most businesses focus on the obvious: aesthetics, content, and functionality. So you may be asking yourself what you’re overlooking. When even the...
Have you ever felt lost while navigating a website? Perhaps you couldn’t find the information you were looking for, or the site was cluttered with irrelevant content that...
Many people attribute WordPress’s widespread popularity to its open-source model, which eliminates licensing fees and allows anyone to start building a website with zero upfront cost. However, the...
Artificial Intelligence has been a highlight this year, revolutionizing marketing and advertising with its unparalleled capabilities. AI’s ability to quickly process and analyze data has provided marketers with...
In digital and web design, the primary objective is often twofold: to emotionally captivate users and to effectively drive conversions. Balancing these objectives requires a blend of technical...
Graphic design is a powerful aspect of visual communication, allowing complex information to be distilled into clear, concise visual elements. This transformation of data into visual narratives —infographics,...
Dynamic intersection of creativity and technology has redefined how we approach and perceive web design, making it a field ripe with innovation and limitless potential. Modern web design...
At ArtVersion, we understand that beyond aesthetics and functionality, web design must evoke emotions that resonate with users. Emotional design refers to the strategic use of design elements...
As e-commerce continues to evolve, platforms like BigCommerce have emerged as pivotal tools for businesses seeking to establish and enhance their online presence. At ArtVersion, our journey with...
Let’s face it, most brands looking for a web redesign face a critical question: do we keep it on the same tech stack, or is it time to...
Extending the Reach of Printed Annual and Impact Reports Traditionally confined to printed formats, these reports are now evolving into dynamic digital experiences that extend their reach and...
One key factor that has garnered increasing attention from both marketers and Google itself is page speed. Understanding why page speed is important and how it impacts your...
Designing a unique and functional user interface (UI) for the web is both an art and a science. I recall a project for one of our SaaS clients...
The Chrome User Experience Report (CrUX) is a vital tool for web developers and site owners looking to enhance their websites’ performance and user experience. Provided by Google,...
Storytelling is a crucial part of marketing, and what better way to tell stories than through engaging visuals? A narrative with a strong infographic that walks users through...
Effective site navigation is the backbone of any successful website. It serves as the primary means for users to explore content, find information, and engage with a brand....
In an era where consumers are bombarded with a constant stream of digital content, through social media, newsletters and other media outlets, achieving brand authenticity is something we...
Semantics in web development refer to the use of HTML tags that convey the meaning and structure of the content. Unlike generic tags like <div> and <span>, semantic...
Screen readers and accessible devices serve as the primary interfaces for visually impaired users, enabling them to navigate the online world with ease and independence. These tools transform...
When color is applied to a site with the user in mind, it can impact user experience, create mood, influence purchasing decisions and evoke emotions. Color perception is...
We all find ourselves sitting in long corporate meetings and sessions about our brands and talks about what to improve. But having a robust branding strategy is just...