Interaction Design: Connecting The Elements
In the rapidly and constantly changing landscape of both graphic and web design, Interaction Design is a continual evolution to connect the parts to create a system that...
UX - Page 2
UX stands for user experience, which is the experience that a person goes through when using a digital product. Design teams need to take into account the way that a person will travel through their digital product so they can create paths that are as smooth as possible.
How Web Design Affects Marketing Initiatives
Are you planning on launching a marketing initiative soon? While you may have worked on all the aspects of the campaign from the audience targeting, copy, to the...
5 Essential Website Features to Have in 2016
From search engine guidelines to software updates, the terrain of the online world is changing constantly – and 2016 – it seems will be no exception. At the...
Are You Experienced?
It is one thing to deliver a great product, but can you back it up with a total brand experience? Industry research leader (Gartner) predicted that by 2016, 89...
User Experience – Should You Even Care?
User experience is a pretty hot topic in the design industry but is it really for everyone? There are a large number of sites that are designed simply...
Reinventing The Intuitive User Experience
If the term ‘intuitive’ is beginning to sound like the mantra of UX, you aren’t alone. Technology has become a staple of our lives – like air or...
Is Ambiguity Really Bad When It Comes to Creative Work?
When it comes to working with a creative agency the premise is that the agency should know exactly how to proceed with the project. But if you look...
Mastering the Art of Customer Engagement Marketing
Traditionally, customers have always been critical to the success of a brand – however, today’s consumer seems to hold all the cards. With the rise of community brand...
From Dawn to Data: Tapping Into Analytics To Optimize UX
Understanding user behavior in the digital environment is paramount to refining and optimizing a marketing strategy or new implementation. Through smarter analytics, a business can make decisions based...
Implementing A Digital Personalization Strategy to Achieve Heightened Conversion
The essence of a digital personalization strategy lies in delivering user experiences tailored to individual interests and behaviors. Such a strategy can range from complex data usage, which...
Common User Interface Elements for Better Usability
When it comes to UI design, most designers accept most user interface elements as they are. But improving these simple looking elements can lead to a big difference...
How Visual Design impacts Web Usability
When a conversation about web usability comes up, it’s usually about making changes to elements that relate to task based interactions. The reality is that the visual presentation...
Understanding the Relationship between User Experience and Web Usability
Web usability and user experience are both essential to a success of a website. Based on ideas that you have gotten about web design and usability, you may...
Mapping the Customer Journey for the Ideal User Experience
Whether a marketer, UX designer or developer – understanding the user experience to engage and drive conversions is crucial. There are many ways to gather information to better...
What’s Trending in UI: A Designer’s Perspective
Trends within the user interface landscape change rapidly as new ideas and innovations occur – so it’s critical to stay on top of whats new. Some new trends...
Trial and Error: UX Strategies to Experiment With
Everyone is thinking of their own ways to improve upon the user experience – since every organization, designer and developer has their own tried and true strategies in...
Up Close And Personal: Putting the Individual Back into User Persona Development
An often overlooked yet crucial element of usability testing in web design and development is the practice of crafting user personas. This process, pivotal in the early stages...
The Ecommerce Effect: Meeting the Needs of a Digital Consumer
For any business, whether brick and mortar or solely web based, ecommerce is the name of the proverbial game. Online sales worldwide have reached an all time high...
Branding Through Interface Design
When it comes to branding, it’s easy to go overboard with making sure that your brand has a prominent presence in all of your interactions with prospects and...
Building Site Architecture for Better SEO
People use the internet for everything, infusing it into brand strategy and necessary for everyday collaboration and client communication. Websites have become a crucial point for brands, providing...
What You Need to Know about The Internet of Things
With constant developments in mobile technology, the recent release of the Apple Watch and the popularity of Google’s Nest, the future of object connection is becoming a clear...
5 Platforms for Effective Digital Storytelling
Visual storytelling, when combined with the right measure of image and often sound, creates a level of connection and intrigue that no other technique can achieve. Emotion, anticipation...
UX for Ecommerce: What To Know
Ecommerce remains one of the most important fields of web service, astonishing everyone with the rapid developments in technology and integration with new marketing concepts. A truly successful...
The Relationship Between User Interface and User Experience
More and more the battle for success online is being won by those websites that understand best the relationship between user interface (UI), and user experience (UX). Many...
The Responsive Experience
In today’s digital landscape, delivering an exceptional end-user experience is vital for the success of any organization’s web presence. As the world increasingly shifts towards mobile internet usage,...