Web Design – Visual Design and Narrative Alignment

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When most companies think of web design, they only focus on the visual aspects. Creating a visual aesthetic or standing out with a flashy visual presentation is usually the goal. However, this can mislead their brand as it's their unique brand characteristics that will allow them to connect with their audience and have a unique identity. Companies need to align their visual design with their unique narrative in order to make an impact with their website and further their branding initiatives.……


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Key Insights on Jetpack for WordPress

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Heading into the Fall season, brands can make concentrated efforts to keep owned content running fresh. Websites and other corresponding digital channels can be tuned up for optimization. Jetpack by WordPress is a step in the right direction. On the heels of over 5 million active installations (and counting), Jetpack is a leading WordPress plugin created by Automattic, the site infrastructure powerhouse behind WordPress. Jetpack is loaded with practical site customization and security tools…


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The Impact of Design Systems on Brand Experience

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In today’s digitally-driven culture, delivering exceptionally designed products is paramount. As the user experience becomes ever more significant in today’s world, brands are finding they need to evolve faster than ever before to keep pace with innovation. With this as their goal, many influential brands have transformed the way they design digital products by implementing their own unique design systems. Design Systems Simply put, design systems incorporate a collection of reusable…


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The Connection Between Design and Development: An Influential Partnership

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Designers and developers work in two different worlds. The design usually focuses on graphics, interface features and placement of menus and overall color schemes. Development specializes in back and front-end work that usually involves code and highly detailed information. Design and development prioritize different objectives in order to accomplish the same mission and overall goal for the brand. When starting a project, it can be tempting to give one more attention than the other, when they…


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WooCommerce Development – Platform to Allow Growth of Your Business

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If you're selling any kind of product online, one of the easiest platforms you can use to manage an eCommerce site is WordPress functionality with WooCommerce. While there are many different eCommerce solutions in the market like Shopify, Magento, BigCommerce, there are several reasons why WooCommerce it might be the better choice for your business.  Why Choose It Over Other Solutions?  The first is that it works with WordPress. If you already have a marketing or presentational…


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From Concept to Launch: Authentically Reflecting Brand Vision Through Web Design and Development

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Now more than ever, website design is usually the first connection a user makes with a brand. So its fitting that an increasing number of businesses are seeking to create an online experience that authentically reflects their perspective and offering. From strategy to launch, with so many elements required to create the ideal user experience, site owners can feel overwhelmed with the idea of engaging in a new or refreshed website design process. The good news is, with some planning, phase work…


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ArtVersion Presented With Nine Top Honors from Vega Awards

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Celebrating the best in digital media excellence, each year, Vega Digital Awards recognizes and honors the outstanding performance, talent and effort of the best digital and creative professionals, web developers, web designers and web agencies around the world. Alongside the best ad agencies, public relations firms, interactive agencies, web designers - ArtVersion is pleased to have been awarded a record 9 honors for 2017, including four prestigious Canopus (1st Place) Awards and five Centauri…


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Trending Web Design: Card & Dynamic Grid Layouts

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Whether a website design is minimalist or maximalist in style, one layout element remains true - the design must be sharp and easy for the user to navigate. Grid and card layouts have become widely used for sites of all types, but primarily for pages with a high volume of data or relevant calls to action. The popularity of cards can best be attributed to the rise of mobile usage. Though it is used widely by designers and developers – the trend will certainly continue – and for good reason.…


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Life Cycle of the Web Design Process: A Unified Perspective

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Achieving an optimal website design requires a strategy that aligns with the goals of the business it represents. When approaching web design, many jump right to the 'design' portion. Thoughts of imagery, interactivity, and dynamic visuals come to mind. To attain the ideal UX, before entering this exciting design phase, the strategy and wireframing process should take place, with web designers taking a first step in projects through a layout strategy to suit the needs of the client and user.…


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A Tailored Approach: Personalization and Customization in UX Design

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In the realm of user experience, customization has long been the gold standard that users have come to expect in their interactions. Increasingly, those customized experiences are being tasked to take a step further into a more personalized product. This shift is driven by the need to offer the most tailored experience that expressly serves the need of the targeted user set, and further - can become a different experience for each individual user based on dialing in their own settings. The…


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