June 1, 2023
WordPress for Large-Scale Web Projects
WordPress is a widely utilized content management system (CMS) for web…
May 29, 2023
Performing User Research for Your Corporate Website
User research is a critical component of designing an effective corporate…
May 25, 2023
Understanding Google’s EEAT: Experience, Expertise, Authoritativeness, and Trustworthiness
Where information is abundant but not always reliable, search engines serve as…
May 11, 2023
Is WordPress a Good Solution for Enterprise Websites?
In today's digital world, a well-designed and functional website is essential…
May 8, 2023
Decoding User Experience: Objective and Subjective Perspectives
A vital aspect of interface experience is the perceived user experience, which…
May 7, 2023
Unlocking the Power of Signifiers in Web Design: Strategies for Enhanced Usability
Signifiers are essential elements in web design, as they help users navigate…
May 5, 2023
Designing for Emotion: How UX Design Creates Meaningful Connections with Users
In today's fast-paced digital world, creating meaningful connections with…
April 25, 2023
The Art of Microinteractions: Enhancing User Experience One Detail at a Time
In the realm of user experience (UX) design, attention to detail is what sets…
April 12, 2023
Sound User Interactions: The Sonic User Experience in UI Design
While visual design is often the focus, an often-overlooked aspect is sound…
April 10, 2023
Affective Design: Striking the Balance Between Emotional Engagement and Practicality
At the Heart of Affective design Affective design is a design approach that…
April 9, 2023
Boost Your Website’s Conversion Rates with User-Centered Design Tips
Converting website visitors into customers is a top priority for businesses…
April 8, 2023
Designing Intuitive and Engaging Interface Elements
Unveiling the Art of UI Affordances User Interface (UI) design is an…
April 7, 2023
Language User Interfaces vs. Conversational User Interfaces: A Comparison
Language User Interfaces (LUIs) and Conversational User Interfaces (CUIs) are…
March 25, 2023
Updated Whitepaper: A Comprehensive Guide to Website Usability Testing
I'm excited to share my in-depth whitepaper on website usability testing,…
March 24, 2023
User-Centered Approach to Interface Design for Heavy Equipment Manufacturing
In the realm of user interface and user experience design, our team is…
March 19, 2023
Creating Inclusive Digital Experiences: Merging Accessibility and UX Design for a User-Centric Web
At ArtVersion, we understand that accessibility and UX designs go hand in…
March 8, 2023
Designing Accessible UIs: Adhering to Web Content Accessibility Guidelines (WCAG)
The design of accessible user interfaces (UIs) is crucial in ensuring that all…
March 7, 2023
WordPress CMS: Revolutionizing the Internet One Website at a Time
Since its inception in 2003, WordPress has evolved from a simple blogging…
December 7, 2022
The Power of Iterations for Web Design
Iterative design is a methodology that utilizes an ongoing process of…
November 2, 2022
User-Centric Design: Uniting Users, Stakeholders, and Designers for a Successful Company Website
A company website is more than just an online presence; it is a powerful tool…
May 10, 2022
Designing Website Elements to Increase User Engagement
Design trends come and go, but business goals will always be top of mind. To…
March 21, 2022
Understanding Web Design and Development Costs
From Small Presentation Sites to Large Enterprise Websites The cost of web…
February 22, 2022
The Positive Side of a Creative Block
The flow of creativity is a strange thing. Like precious a natural resource,…
January 27, 2022
UI/UX Testing: Tools of the Trade
In the design stage of product development, testing is the ideal way to…
December 14, 2021
Why User Experience Matters
We can all agree that design is important, and it’s even better when something…
December 1, 2021
The Future of Brand Building: Trends To Watch
What’s the best way to approach trends in branding? Well, when it comes to…
September 2, 2021
Web Design Refresh: How Often Do You Need It And When?
As a brand grows - whether it's services change or products are added -…
September 1, 2021
Take Note: Web Design Trends To Watch
It's an essential part of staying competitive in the current market - keeping…
August 23, 2021
Design Strategies that Erase Cognitive Friction
Make no mistake that fluid, unified web design is an irreplaceable factor in…
August 16, 2021
Iterative Design: Gain Valuable Insights For Your Product Design
How do you create a website or platform that resonates with users? This is the…
October 9, 2020
The Synergy of Website Design and User Interface for an Enhanced User Experience
A compelling website design goes beyond aesthetics. It encompasses user…
September 5, 2020
Transforming the Digital Customer Experience
There are many reasons why conversions are made or lost - and optimization…
September 2, 2020
Driven By Design: The Brand Refresh
We exist in a design-driven culture. More specifically, consumers are driven…
April 25, 2020
Mastering Microinteractions: Crafting User Experiences with Impact
Microinteractions are the nuanced, often unnoticeable details that make up the…
April 9, 2020
Harnessing the Power of Visual Hierarchy: Guiding Users Through Your Website Effectively
Visual hierarchy is a fundamental design principle that plays a vital role in…
November 19, 2019
Cognitively Demanding Tasks: Influence on Workflows
Designing and developing a powerful user experience is more than just choosing…
November 15, 2019
User Experience Evolution: The Future of UI/UX
The term “user experience” has grown in popularity over the last decade. As we…
November 9, 2019
Enhancing Website Design Through Effective UI Design Practices
Website design is not just about aesthetics; it's about creating a seamless…
November 9, 2019
Designing Navigation Elements for the Website
Crafting Engaging Navigation Menus and Buttons for a Memorable User……
October 25, 2019
Cision PR Web Highlights ArtVersion in Most Recent Articles
Cision PR Web features ArtVersion in two articles by…
October 11, 2019
Web Design: Terms to Know and Factors to Consider
When beginning the process of interviewing and vetting out possible creative…
October 7, 2019
Customizing Call to Actions: How to Create an Engaging and Unique CTA
Implementing targeted and curated Call to Actions (CTA) is important to engage…
September 27, 2019
Meaningful Design: How Effective Design is Invisible
When we think of a brand that is known for its designs and overall…
September 18, 2019
Ad Age Features ArtVersion in Recent Article
ArtVersion featured in a new article by Ad Age. Ad Age Amp is a new platform…
September 13, 2019
Impacting Brand Experience and Customer Interaction Collaboratively
When creating and manifesting design with clients, it is important to…
September 10, 2019
ArtVersion Team’s Journey to Designing Intuitive and Engaging Interface Elements through User Research
Our team is dedicated to designing user experiences that are both captivating…
September 6, 2019
Data Driven Design: How Data Forms Experiences
To understand and the journey of a consumer, it is important to analyze why…
August 30, 2019
Web Design: Understanding and Implementing Best Practices
As a brand, it is always important to keep up with best practices- from…
August 9, 2019
ArtVersion Receives Consecutive Recognition by Clutch
ArtVersion has been recognized as an industry leader in branding, graphic and…
July 26, 2019
Headless CMS: What to Know and How it Can Benefit A Business
It can be challenging as an organization to keep up with the latest technology…
June 7, 2019
React and Angular: How These Technologies are Impacting Development
React and Angular are open-source front-end frameworks that allow developers…
May 29, 2019
The Power of Interdisciplinary Teams in Large-Scale Web Design
The process of creating a large-scale website is an intricate endeavor, not…
May 23, 2019
Chatbots: The Much-Needed Assistance to Enhance User Experience
This process is all too common- Searching for a product or service, land on a…
May 10, 2019
The Importance of Web Content and its Impact on Conversion Rates
SEO (Search Engine Optimization) best practices start with a general overview…
May 6, 2019
Harnessing the Power of Affective Forecasting in UX Design for Engaging Web Experiences
Affective forecasting, the process of predicting future emotional responses to…
April 29, 2019
The Connection Between Design and Development: An Influential Partnership
Designers and developers work in two different worlds. The design usually…
April 9, 2019
Rethinking Brand Strategy in the Age of Customer Experience
Integrating UX design into marketing and brand strategies generate a viable…
April 1, 2019
Creating Engagement: 5 Tips for Better Website Content
Creating a narrative that a user can connect with is imperative when…
April 1, 2019
ArtVersion Named Top Web Developer by Clutch
ArtVersion is excited to announce that we have been ranked by Clutch as one of…
March 21, 2019
UI and UX Design: Disciplines that Influence Strategy
UI (user interface) and UX (user experience) are industry tools that are…
March 13, 2019
A Design Consultancy: The ArtVersion Design Perspective
Developing from the design perspective activates impactful messaging from a…
March 9, 2019
The ArtVersion Methodology for Crafting Unique User Experiences
Design is more than just aesthetics – it's about creating unique, memorable,…
March 4, 2019
How a Brand Can Benefit from a Meaningful User Persona Development
Gathering, analyzing and converting data to develop user personas for a brand…
February 28, 2019
IPEVO VZ-X: Agency User Testing Experience
A core component of our agency culture is continuing to innovate, design and…
February 22, 2019
Finding Your Fit: Selecting The Right Creative Agency For Your Business
Agency-client relationships are an exciting start of a creative and business…
February 19, 2019
From Concept to Launch: Authentically Reflecting Brand Vision Through Web Design and Development
Now more than ever, website design is usually the first connection a user…
February 14, 2019
Assessing ROI: Effectively Measuring Marketing Tools to Track and Improve Value
From traditional marketing campaigns such as white papers and brochures to…
February 5, 2019
A Plan to Rebrand: Refreshing a Brand to Increase Profit, Stay Relevant and Increase Visibility
For many businesses, time is almost always at a minimum and a rebrand isn’t…
February 4, 2019
ArtVersion Named Top User Experience Design Agency in Chicago
The Manifest has released their February 2019 report reflecting the Top 25…
January 17, 2019
ArtVersion Named Leader in Clutch Global Awards
Clutch, the DC-based ratings and reviews platform, just released its annual…
November 25, 2018
MAGENTO: CHOOSING THE RIGHT CMS FOR ECOMMERCE
For any business, whether brick and mortar or solely web-based, choosing a…
October 27, 2018
A Plan to Launch: Strategic Mobile App Design
A great idea, enthusiastic innovators, a solid development team, and a great…
October 15, 2018
Creative Perspective: Branding Concept, Strategy & Design
There are many parts of branding from strategy, positioning, culture, to the…
June 11, 2018
Digital Authenticity: Building the Ideal Brand Voice Through Web Design
Brand culture embodies the core value of what a company offers and what they…
May 15, 2018
5 Reasons to Implement WordPress for Enterprise
Because of size and reach, enterprise businesses must be equipped with a…
May 8, 2018
Scaling Up: Design that Achieves Business Goals
A single truth for businesses everywhere, whether it’s realized or not: is that…
April 11, 2018
Integrating the Guideline-Based Expert Walkthrough (GBEW) Method for Inclusive UX Design at ArtVersion
At ArtVersion, our commitment to creating inclusive and user-friendly digital…
April 9, 2018
The Power of Microinteractions: Enhancing User Experience with Subtle Design Elements
Microinteractions are small, often overlooked design elements that can have a…
April 9, 2018
The Art of Effective User Onboarding: Retaining and Engaging Your Audience
User onboarding is a crucial aspect of creating a successful website, app, or…
April 9, 2018
UX Design Principles: Enhancing the User Experience for Better Websites
User experience (UX) design is a critical aspect of creating websites that not…
April 9, 2018
Creating an Awesome Website: The User-Centered Approach
Hey there! So, you want to create a company website that not only looks good…
March 1, 2018
How Web Presence Impacts Overall Brand Positioning
Recent research about how small businesses use websites and social media…
March 1, 2018
Website Design: Navigation
Designing Clear and Consistent Navigation Menus and Buttons for an Enhanced…
February 23, 2018
Cultivating Innovation: Viewing Constraints As Opportunity
With business growth as the goal of most brand strategies, innovation has…
January 5, 2018
Design DNA: Achieving Brand Transparency
Creating the pathways to deliver the optimal brand experience through design…
October 31, 2017
ArtVersion Presented With Nine Top Honors from Vega Awards
Celebrating the best in digital media excellence, each year, Vega Digital…
October 23, 2017
Brand Centered Marketing: Imagery Affects Strategy
In marketing and advertising, whether print or digital, no element is arguably…
September 26, 2017
Brand Experience is All-Inclusive
It's easy to get immersed in the digital aspect of a brand experience with…
September 11, 2017
Trending Web Design: Card & Dynamic Grid Layouts
Whether a website design is minimalist or maximalist in style, one layout…
August 24, 2017
Right Now: Five Packaging Trends Driving Brand Growth
Packaging design trends provide us with direct insight into what consumers…
August 4, 2017
Merging Marketing, Design and Sales Efforts Into An Aligning Digital Strategy
Today, standard business operations increasingly exist primarily on digital…
July 28, 2017
Key Principles of Creating an Immersive Web Design
It's now more important than ever to deliver an online experience that…
July 12, 2017
A Plan To Innovate: How Companies Can Benefit From Visual Branding
Breaking into any given market is a bit like being blindfolded. You know you…
July 6, 2017
Making an Impact with Package Design In The Digital Environment
Today more than ever, packaging design matters to the customer experience. It…
June 19, 2017
Elements to Look For When Deciding On an Outside Team for Marketing Collaboration
From startup to enterprise, there are a myriad of challenges in hiring the…
June 7, 2017
Life Cycle of the Web Design Process: A Unified Perspective
Achieving an optimal website design requires a strategy that aligns with the…
May 26, 2017
Getting to Know Your Conversion Goals
Whether coming to our agency for a site refresh, rebrand or identity…
May 16, 2017
Design Language: The Power of Consistency
Creating a digital experience that features consistent elements throughout is a…
April 14, 2017
Embracing Human-Centric Web Design
Human-centric web design is an approach that prioritizes the needs,…
April 9, 2017
Interactive Journey: From Rapid Prototyping to Final Digital Product
Introduction: In the constantly evolving world of digital design, our key to…
March 23, 2017
Microinteractions: the Secret Driving Force of UX
Design is in the details - and nowhere does this ring more true than with…
March 6, 2017
Increasing Engagement: Aligning Visual and Contextual Content
The simple truth is that users now depend on visuals to be the deciding factor…
February 13, 2017
6 Ways to Improve User Experience Through Content Strategy
Designers, marketers and business owners have a great deal to gain (and learn)…
October 24, 2016
A Tailored Approach: Personalization and Customization in UX Design
In the realm of user experience, customization has long been the gold standard…
September 8, 2016
Wireframing and the UI/UX Design Process
When kicking off a web design project, it's no secret that clients would like…
August 24, 2016
Delivering a Cohesive Event Marketing Campaign Experience
Whether a trade show, conference or annual meeting - hosting or participating…
August 17, 2016
Start Making Sense: Content Strategy In Web Design
One of the most effective ways to increase the UX on a site is with the use of…
August 12, 2016
Simplicity and Storytelling in Packaging Design
It’s no secret that storytelling has become an important marketing method to…
August 8, 2016
AMP Project: What You Need to Know Now
AMP, or Accelerated Mobile Pages, is a project introduced by Google last year.…
August 2, 2016
Building Ecommerce: Increasing Conversions
It’s estimated that over half of visitors to an ecommerce site will abandon…
July 25, 2016
Refreshing Your Manufacturing Website
Technology changes fast, and while most manufacturers stay on top of up to date…
July 21, 2016
Marketing Strategy: Do You Need a Sub-Brand?
Whether in the early stages of brand building, or a well-known household brand…
July 18, 2016
5 Reasons to Consider a Microsite for Your Business
The use and benefits of a microsite can many times go under the radar when…
July 14, 2016
Successfully Launching a New Product Into a Crowded Marketplace
It’s official, half of the year is behind us - and fourth quarter is around the…
June 29, 2016
How Does Your Site Measure Up?
As if we needed another reminder that web usability has become an integral part…
June 20, 2016
Designing Digital Experiences in Fashion
Marketing and brand strategy for fashion, lifestyle and luxury brands has now…
June 10, 2016
Reinventing Retail: Tapping Into Experiential Ecommerce
At one point in time, online purchasing was seen as simply a cheaper and more…
May 19, 2016
White Papers: A Marketing Tool for Greater Visibility
Designed to educate the market about a product or service, the white paper is…
April 27, 2016
Designing for Healthcare: Improving Patient-Provider Communication
Perhaps the most critically important industry to adopt a user-centered…
April 20, 2016
The Impact of Animation on Web Design and User Interactions
The use of animation in web design has evolved significantly, becoming an…
April 14, 2016
Experience Is Everything
Experience can take many forms. Experience is all around us. Experience is the…
April 14, 2016
Designing for Enterprise: How User Testing and Iteration Can Enhance Your Website
Designing a successful website requires more than just a good idea and a…
April 5, 2016
Event Marketing: Getting it Right Every Time
Whether its an annual trade show, sales meeting, summit or exhibition - having…
March 29, 2016
A Website Redesign for Better Usability
User experience and web usability are significant aspects of a website's…
March 18, 2016
A Better Content Management System for a More Agile Business
While it may not seem that choosing the right content management system has to…
March 10, 2016
Creating a Market Segment Expansion Strategy
Entering a new market can be a daunting task. Whether battling a sales slump,…
February 12, 2016
Interaction Design: Connecting The Elements
In the rapidly and constantly changing landscape of both graphic and web…
February 4, 2016
Positioning Your Annual Report as A Marketing Tool
At the beginning of the year, many companies, organizations and non-profits…
December 30, 2015
5 Essential Website Features to Have in 2016
From search engine guidelines to software updates, the terrain of the online…
December 21, 2015
Are You Experienced?
It is one thing to deliver a great product, but can you back it up with a…
December 9, 2015
Embracing Responsive Web Design: The Key to User-Friendly Websites in a Mobile-First World
Responsive web design has become an essential aspect of creating user-friendly…
December 9, 2015
10 Essential Principles of User-Centered Design
How to Create User-Friendly Websites User-centered design (UCD) is an…
December 8, 2015
Redefining User Experience for the Offline Brand
It shouldn't be surprising that the majority of interaction done with a brand…
November 29, 2015
7 Tools to Boost Online Holiday Marketing Campaigns
Campaigns, promotions, sales, marketing pushes - however you name it - the…
November 17, 2015
Improving Company Culture With an Agile Approach
More often than not, the means to completing a project with the ideal outcome…
November 4, 2015
Reinventing The Intuitive User Experience
If the term ‘intuitive’ is beginning to sound like the mantra of UX, you aren't…
October 11, 2015
Mastering the Art of Customer Engagement Marketing
Traditionally, customers have always been critical to the success of a brand -…
September 11, 2015
Off the Shelf: Creating the Ideal Packaging Design
In an increasingly digital environment, it's important for those with a…
August 31, 2015
4 Logo Design Tips from The Experts
Brand identity is all around from print & packaging to digital, so its…
August 21, 2015
Generating Leads Through Digital Content Marketing
It may be surprising to know that the majority of leads that actually result…
August 13, 2015
5 Ways to Build An Experiential Digital Brand
For a brand to make a truly authentic connection to a user, it must extend many…
July 28, 2015
Use Case: Creating A Digital Content Strategy
Creating a sustainable and regenerating approach to content is…
July 22, 2015
Implementing A Digital Personalization Strategy to Achieve Heightened Conversion
A digital approach to personalization, if orchestrated well, provides…
July 14, 2015
5 Elements of An Effective Logo Design
An effective logo can be the catalyst for a great product or company launch.…
July 1, 2015
Mapping the Customer Journey for the Ideal User Experience
Whether a marketer, UX designer or developer - understanding the user…
June 25, 2015
What’s Trending in UI: A Designer’s Perspective
Trends within the user interface landscape change rapidly as new ideas and…
June 10, 2015
Positioning Your Content Marketing for Lead Generation
Creating great content is top of mind for an increasing number of…
May 29, 2015
Monetizing Your Digital Content
With a sharp focus on content strategy and the reach of digital advertising,…
May 20, 2015
Creating A More Agile Brand Through Content Strategy
Content is vital to designing the foundation for which a brand can begin…
May 11, 2015
Up Close And Personal: Putting the Individual Back into User Persona Development
An important element of usability testing for web design and…
May 6, 2015
5 Tips for Boosting Conversion Rates Through Video
A solid content strategy, site architecture and usability testing can do…
April 21, 2015
The Ecommerce Effect: Meeting the Needs of a Digital Consumer
For any business, whether brick and mortar or solely web based, ecommerce is…
April 14, 2015
Setting A Strategy for Mobile Site Optimization
We’ve all known that mobile is rising quickly as the main platform for users…
April 13, 2015
What is Information Architecture?
Information architecture is the process of organizing and structuring content…
April 13, 2015
Delivering Your Best Work Through Collaboration
When most companies need branding work, the first thing they think about…
April 6, 2015
Elements of Successful Packaging Design Development
As the digital environment develops and expands - so does the packaging…
April 2, 2015
The Five Pillars of Design Simplicity
The process of designing and developing a site that is simple yet effective can…
March 23, 2015
Driving Business Growth Through Good Design
We exist in a design-driven culture. It's a catchphrase that exists much…
March 10, 2015
What You Need to Know about The Internet of Things
With constant developments in mobile technology, the recent release of the…
March 5, 2015
5 Platforms for Effective Digital Storytelling
Visual storytelling, when combined with the right measure of image and often…
February 23, 2015
Cultivating Digital Trust Through Solid Brand Attributes
Building trust in the digital environment is a hot topic these days - and for…
February 17, 2015
Intelligent Analytics: Making Big Data Work
Understanding user behavior in the digital environment is paramount to refining…
February 13, 2015
Content Strategy: Crafting Shareable Messaging
In the current digital landscape, content strategy has become the name of the…
February 9, 2015
Type Talk: Sweden Sans
National anthems, state birds, state trees - flags. These elements are all…
February 2, 2015
Right Image, Right Brand: Choosing Your Photography Style
Point, click and shoot. It’s just that easy, right? It may seem that equipped…
January 27, 2015
What Kind of Innovator Are You?
With an incredibly competitive market and a demanding customer base,…
January 14, 2015
Elements of a Successful Product Launch
With the ushering in of a New Year comes a plethora of bright and shiny new…
January 6, 2015
When Less is More: Minimalist Web Design
Information has become prevalent and even numbing - so it’s vital to…
December 31, 2014
Thinking Beyond the Logo: A Packaging Primer
Unless a consumer already has knowledge or experience on the quality of a…
December 30, 2014
Engaging Your Audience With Better Content
Experiential engagement comes first. We have to like the way something looks,…
December 17, 2014
Building A Creative Infrastructure
Organizational structures are built - block by block consisting of values,…
December 12, 2014
Is your brand ready (yet)?
In today's fast-paced, ever-changing business environment, the qualities of…
April 21, 2014
Minimal Design and Clean UI: The Modern Approach to Enhancing User Experience
In the world of web design—minimalism has emerged as a popular and effective…
August 20, 2013
It Never Hurts to Ask
Sometimes when you are unsure of something you may hesitate to ask someone for…
August 18, 2013
First Impressions
When meeting anyone, let alone a potential client, it is very important to make…
August 15, 2013
Don’t Jump to Impossible
It is an easy way out to say something is impossible when at first you do not…
February 9, 2008
Perfecting Visual Versions with Test-driven Mindset
Introduction: In the world of digital interface design, it's crucial to…