Don’t Forget The User In Your E-commerce Web Design
If you think web design for your website is all about your company, you’re only partially right. Of course, you want to sell your brand and make the...
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Mobile Web Design
As the e-commerce landscape increasingly shifts towards mobile, businesses are competing to master mobile website design for enhanced user engagement and conversions. Despite its relatively recent emergence, mobile...
The Importance of Web User Interface Design
Ever since the dot-come bubble of the mid-1990s, thousands of businesses have made a presence online. Although doing so is a very wise decision, it must be done...
Microsites and Landing Pages Web Design
In order to maximize the potential of your business, it is important to implement both landing pages and microsites when creating your company’s web design. Landing pages are...
Mobile Web Design
E-commerce is heading strong to the mobile environment. Most online marketing experts agree that any business that is looking to establish itself must have a mobile website presence....
Is It Time to Update Your Website? 10 Signs You Can’t Ignore
Many organizations still find themselves hesitant about updating their websites—sometimes due to difficult experiences with web developers in the early days of the internet, or because of the...
Microsites vs Landing Pages
While landing pages and microsites might seem similar at first glance, both serving specific marketing purposes, there are distinct differences worth exploring. Let’s delve into what sets them...
Branding and Consistency
The Foundation of a Strong Brand Identity At ArtVersion, we often meet clients who are ready to reimagine their brand—whether it’s through a new logo, an updated color...
YouTube & Website Commercials
One of the most underrated and underused social media platforms for corporations, small businesses and personal brands is youtube. People love consuming content on youtube whether it’s just...
Website Navigation: Why Simplicity and Redundancy Are Key
Effective website navigation is one of the most important pillars of a positive user experience. In web design, simplicity isn’t just a design trend—it’s a proven best practice....
The Importance Of Custom Icon Design
Custom Icon design is often overlooked when considering your website. Creating a unique user experience with eye-catching custom icons is a great way to hook your user’s attention...
Corporate Website Design Trends
Your corporate website is the face of your business online. Companies are starting to realize that their web layout is as important to their brand voice or company...
Mobile, Mobile, and More Mobile: Is Your Business Ready?
The rise of mobile web browsing is no longer a prediction—it’s an undeniable reality. Any business, brand, or organization that isn’t prioritizing mobile in their digital strategy is...
Brand Voice & Social Media: Building Integrity Across Platforms
Social media has established itself as a critical arena for modern marketing, enabling organizations to reach, engage, and influence audiences at an unprecedented scale. As more companies step...
Responsive Web Design
Responsive web design is crucial in today’s digital landscape where device types and screen sizes are ever-increasing. ArtVersion highlights the benefits of responsive design, including improved user experience,...
6 Reasons Why You Should Avoid Flash Sites
As a digital strategist, I’ve never been a fan of Flash websites—even when they were at the height of their popularity. The problems were always obvious: slow load...
Quick Glance: Setting Up a Corporate Blog
A corporate blog is now a fundamental tool for driving measurable growth, visibility, and thought leadership in the digital landscape. Companies that publish consistently through their own platforms...
Letterpress Printing Is Back—And Better Than Ever
It’s rare for a centuries-old technology to feel fresh again, but letterpress printing is enjoying a real renaissance. First developed by Johannes Gutenberg in the 1440s, the letterpress...
Why It’s Time to Go Back to Plain Text Newsletters
In the last few years, it’s easy to get swept up in the noise and flash of social media. Instagram, Facebook, and Twitter seem to dominate every conversation...
Packaging Design: Your Brand’s Last Line of Defense
This week, we’re diving into a topic that’s easy to underestimate but impossible to ignore—packaging design. More than just a box or a label, packaging is the final...
Brands Will Become Media Properties: Why Content is Now a Core Business Asset
The idea that “brands will become media properties” is more than just a prediction—it’s a reality that’s shaping how organizations connect with audiences in the digital age. Over...
Marketers are the New Publishers
It’s a scene most of us know all too well. The morning commute isn’t filled with the rustle of newspapers anymore—it’s the glow of smartphones and the steady...
What are microsites, and why should I use them?
What are microsites, and why should I use them? Simply put, a microsite is a mini Web site created for a specific audience with a single purpose. It...
Brand Voice
As businesses strive to connect with their audiences in meaningful ways, the way a brand communicates – its tone, language, and character – plays a pivotal role in...
Listening is More Important Than Talking on Social Networks
In the era of digital communication, the art of listening has become paramount, especially on social networks. This week, I feel compelled to address a recurring theme in...