Why WordPress Is The Perfect Platform for Small and Large Magazine Publishers
As a publisher, it becomes difficult to manage and update a site due to the amount of content that is being added on a regular basis. WordPress is the perfect platform if this is the kind of business you are running or building. While it looks very simple when you set it up right out the box, you can transform it to a publishing site that rivals some of the most well known sites with the right customizations. Here are some of the reasons why WordPress should be you go-to platform as a publisher.
Reason #1: It’s Easy to Manage and Publish Content
With a single click, you can publish your content to your website and also quickly make edits if necessary. The interface is intuitive and easy to get used to. You can also categorize your content in various ways so that the content is organized in the correct categories/subcategories on your site. There are also multiple admin levels so that you can protect your important functions while allowing employees to manage themselves.
Reason #2: Being Social Is Intuitive with WordPress
A big part of getting your content distributed across the web is making sure that you give your readers the option to pass it on. In WordPress, there are many different ways to add social media buttons to your pages. You can also interact with your readers through the comments section. There’s no need to worry about spam because there are settings that allow you to filter these posts and approve the posts that are from real users.
Reason #3: WordPress is Super Search Engine Friendly
WordPress is known as being one of the most search engine friendly platforms available. There are many different plugins that you can use to quickly add the proper search engine tags, resolve canonical issues, set 404 pages, and more. Most of these plugins are easy to set up and customize. Using the blogging format will also help because the search engines favor sites that publish fresh content on a regular basis.
Reason #4: It’s Easy to Embed Media and Sponsorship Ads
Adding media and managing ads is also easy with the right setup. You can either invest in WordPress development or go with a third party theme that allows you to seamlessly control what’s being displayed on your website. You can rotate ads for your sponsors, seamlessly add audio/video, and feature unique functions like maps and photo slideshows.
Reason #5: One of the Most Designer and Developer Friendly Platforms
WordPress is one of the most popular platforms. It’s being improved on a regular basis, it has a huge community backing with new plugins are being made for it every day, and most designers/developers are experienced with it. Even if you already had some design or development done on it, it’s easy for a professional to pick up where it was left off and add the necessary updates, fixes, or improvements.
There’s a reason why some of the most well known publishers like CNN, The New York Times, TechCrunch and Forbes all use WordPress. The platform is easy to use, versatile, intuitive, customizable, and safe. So what are you waiting for? You’re sure to be in good company when you use it for your publishing site.