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From the pioneers of User Experience Design

Target Audience

A target audience is the group of people that a brand, company, or organization is aiming to reach with a specific message, design, or advertisement. In a marketing realm, it is the targeted demographic of consumers that are most likely to purchase or be interested in a particular marketing strategy such as an advertisement. Understanding a target audience increases the chances of a higher conversion rate and consumer loyalty.

LinkedIn / Instagram / Twitter / Behance / Dribbble

Using Focus Groups for User Testing

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User Personas: Getting to Know Your Brand Audience

Your Target Audience and the User Interface

User Interface

Social Media and the User Experience

Social Media and UX
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Join our collective if you want to create a positive impact through experiential design.

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