a team collaborating on a project

Building a Successful Brand Identity in 2021


What makes a brand successful?  Years ago, a brand may have found success…

office worker typing on laptop

Best Practices for Brand Strategy on Social Media


The year 2020 will mark sixteen years since the birth of Facebook, now totaled…

A Plan To Innovate: How Companies Can Benefit From Visual Branding


Breaking into any given market can feel like navigating blindfolded. You may…

Storytelling Design

Tips for Storytelling and Storymaking in Brand Building – A Useful Guide for Creative Blocks


Creating a powerful story for your brand isn’t a new concept but few companies…

Startups: Design a Better Brand


Many startups focus on marketing their innovative product or service and don’t…

Brand Identity

Brand Refresh: Establishing a New Brand Identity


For companies, changes in the industry and marketplace are inevitable. However,…

Why Visual Branding Is So Important


Visual branding is the process of using graphic design to deliver a message…

Branding Strategies

Branding Is an Investment, Not an Expense


Many companies think that branding is an unnecessary expense but this is…

Visual Branding

Visual Branding


Corporate identity is an essential part of any brand, organization,…

An orange fruit that is sliced in half, with the exterior painted blue, and the inside remains orange.

Presenting a Brand Mascot


When it comes to our brand and the visual elements that are represent in our…