Adopting an Agile Brand Strategy for Long-term Sustainability
It’s no secret that in our rapidly changing world, having a dynamic brand strategy is a must. Companies that prioritize an agile brand strategy are better prepared to...
Blog - Page 9
Principles of Compelling User Interface (UI) Design
It’s difficult to imagine a time when society wasn’t glued to a screen. The breakthrough of computers, engineered by the familiar tech giants of today (Apple and IBM),...
Establishing User Touchpoints to Optimize Interactions
The key to user-centered design, as the name suggests, lies in fundamentally understanding the user. Acknowledging their goals by anticipating the user touchpoints within the design can pave...
Brand conception design, identity and new website launched for a client amid COVID-19 outbreak
While the economy is on hold, we see innovation flourishing during the Coronavirus fight. In these unprecedented times, those that are resilient and adaptable are the ones that...
Mastering Microinteractions: Crafting User Experiences with Impact
Microinteractions are the nuanced, often unnoticeable details that make up the foundation of a user’s interaction with a digital product. These seemingly small elements can significantly influence the...
Embracing the Art of Personalization
As a majority of the global population remains grounded in a home setting, observant (from at least six feet away) about the surrounding world from a distance, the...
Advantages of Mapping the Customer Journey
The customer experience is the foundation underlying any business. Whether the customer is a market consumer or the user on a website, delivering a positive experience is vital...
Harnessing the Power of Visual Hierarchy: Guiding Users Through Your Website Effectively
Visual hierarchy is a fundamental design principle that plays a vital role in shaping user experience. By organizing and prioritizing design elements, you can guide users through your...
ArtVersion Remains Open During COVID-19 Pandemic
To our Clients and Partners, We know that organizations and companies depend on ArtVersion as a technology provider for the essential infrastructure, business continuity and communication services we...
Trusting the Support of a Creative Agency
The world stands still with unpredictability. As a creative community, we are stuck in unprecedented times, forced to adjust to an evolving workplace dynamic and ‘roll with the...
Executing a Successful Brand Strategy
An effective brand — more than just a clever name and attractive logo — represents the very core of a business. Your brand defines your purpose and communicates...
Branding for the Financial Market
Consumers today are presented with endless options when searching for financial institutions. With many offering similar selections of products and services, choosing the right partner can become difficult....
The Allure of Dark Mode
Halfway through last year, tech empire Apple announced at its Worldwide Developers Conference that it would be unleashing the Dark Mode visual format on iOS. Deemed as more...
2020’s Emerging Design Trends
Articulating ideas in a dynamic, powerful visual format is often a challenging journey for both creators and users. Whether it’s overcoming shorter attention spans of younger generations or...
Website Accessibility: Best Practices to Improve User Experience
Throughout the inception of a new website, a brand will consider various elements such as its design, content, and structure. While each of these features is fundamental to...
Best Practices for Brand Strategy on Social Media
The year 2020 will mark sixteen years since the birth of Facebook, now totaled at approximately 2.4 billion users. 2020 will also indicate almost fifteen years since Twitter,...
How Brands Are Leveraging “Experience”
Embracing “experience” – and not just products or services – is the right philosophy to guide compelling branding and web design strategy.
Designing a Memorable Brand Identity
The Swoosh. The Golden Arches. Tony the Tiger. A brand’s identity is only as strong as the characteristics representing it. The world’s most successful brands are able to...
Cognitively Demanding Tasks: Influence on Workflows
Designing and developing a powerful user experience is more than just choosing exciting colors and creating dynamic, meaningful graphics. Additionally, user experience design focuses on the workflow of...
User Experience Evolution: The Future of UI/UX
The term “user experience” has grown in popularity over the last decade. Reflecting on the term and where it started gives us guidance on how it will continue...
Enhancing Website Design Through Effective UI Design Practices
Website design is not just about aesthetics; it’s about creating a seamless and user-friendly experience for your visitors. A well-designed user interface (UI) can make all the difference...
Designing Navigation Elements for the Website
Crafting Engaging Navigation Menus and Buttons for a Memorable User Experience Imagine visiting a website and finding yourself lost in a maze of confusing menus and buttons. Major...
Connecting Audience Dots with Personalized Content
Consumer trust isn't achieved without credibility. It’s imperative to take calculated steps when personalizing branded content for audiences.
Cision PR Web Highlights ArtVersion in Most Recent Articles
Cision PR Web features ArtVersion in two articles by SoftwareDevelopmentCompany.co. ArtVersion was highlighted as The Top Outsourcing Software Development Companies of 2019 and as one of The Top 5...
Web Design: Terms to Know and Factors to Consider
When beginning the process of interviewing and vetting out possible creative partners to design or refresh your website, it is important to think about certain details and factors...