All posts tagged: Content Management System

5 Reasons to Implement WordPress for Enterprise

Because of size and reach, enterprise businesses must be equipped with a scalable and secure web presence to compete in their markets. As a result, new enterprise WordPress VIP and plugins are being developed to provide a more robust system and streamline processes for brands of all shapes and sizes. If you’re already an alternate free theme or third party theme for your WordPress site or another platform altogether, here’s are some strong reasons to invest in WordPress for enterprise. Digital Content Management Infrastructure Developing a custom theme will make it easier to build and manage your website. With a central content hub or decoupled CMS, you can customize the admin user interface to your company’s needs, you won’t have to waste time trying to figure out what to do or having to deal with an unintuitive setup. You can add shortcuts, tools such as Edit Flow and apps like…

9 months, 3 days ago

A Better Content Management System for a More Agile Business

While it may not seem that choosing the right content management system has to do with branding authenticity, there is a clear connection. The fact is that most content management systems put in place fail because of human factors (i.e.) the system is too complicated, the user is inexperienced, there are too many steps, the specifications don’t fit the company and so on. While some multi step systems may work for one enterprise, it might not work for another. Choosing the right system can open up a world of possibilities in connecting with users as well as creating a more positive and knowledgeable internal culture. Even equipped with this information, the right content management systems are not being put into place. This is largely due to the fact that they are chosen in an artificial manner where the true needs of the organization are not considered. Aligning a company to the right…

2 years, 11 months ago

Engaging with A Creative Agency for Brand Refresh and Site Redesign

So you’ve come to the conclusion that your brand presentation is looking outdated, that your website is far from engaging, and that your positioning strategy needs a change. If you’re seeking help from an agency for a brand refresh or a web redesign, you need to be able to ask the right questions and work with the agency in the right manner to get the maximum value you can possibly get. Here are some tips to follow whether you’ve started working with an agency already or you’re in the midst of talking to a couple of agencies. 1. Find Somebody with Experience in Your Industry While an agency can still deliver results without having worked for clients in the same industry you belong to, it will be advantageous to work with one with the experience. Their experience will really give you insight into what works and what doesn’t work so…

3 years, 4 months ago

Why iPad Publishing Can Be One of the Best Publishing Mediums

Many companies are unaware of iPad publishing. It can be a great medium to publish newsletters, brochures and catalogs. iPad published material can be distributed privately or publicly. You would use private iPad publishing for redistributing your corporate training materials or sale brochures to your team and sales force, updates can be done on fly which reduces distribution costs. Most important elements in successful iPad publishing are design, aesthetics, usability. Publicly distributed materials can be applied for any end user distribution and download, you can digitalize your printed brochure perhaps and distribute for a free download on iOS platforms that would allow prospects or people searching for protocol subject to find you instead of your competitor. This is amazing new way of content marketing. Digital publishing means that there are no printing costs, increase sales productivity by directly connecting to an online storefront, and increase sales using interactive presentations. ArtVersion…

5 years, 10 months ago

Content Strategies

An organization’s livelihood is comprised of how much information they are willing to present to their target audiences. Throughout all the campaigns and programs your organization has executed, have you ever noticed that you just were not fully connecting with your target audience as much as you would like to? Creating effective content for not only your website, but your social sites and print materials as well is becoming crucial for an organization’s livelihood. Establishing content for your target audience that reflects your brand may sound like a difficult task to overcome. Many organizations just forget about their main purpose and push through information that their target audiences are looking for. Every organization should believe in the ideas established in their content. Finding that perfect medium of reflecting your organization’s brand while presenting materials, that audience are looking, can actually be a pretty simple process. Once you find out exactly…

6 years, 4 months ago

Integrating Social Media on Your Website

Social Media is becoming the forerunner for Internet marketing.  Everyday organizations are establishing social media campaigns to get their messages across to their target audiences. While utilizing the vast amount of social sites have you mistakenly neglected to integrate them on your website? Integrating social media into your site is crucial for your target audiences to stay aware and involved in all of your programs and campaigns. Every organization should have easily accessible links to all their social pages positioned throughout their site. These links will allow users to access your social pages with just a click of a button, without any vigorous searching. Many users are being referred to your organization through their social media pages. These users may find themselves lost and confused with all of the happenings and offerings, due to your social sites only being utilized for advertisements and promotions for particular campaigns and programs that…

6 years, 4 months ago

Rediscover Your Brand Episode #3

This is Rediscover Your Brand Episode #3 transcription reference. Title: “Combining Web and Print”  To listen to the podcast please go to

7 years, 8 months ago

The Importance of User Interface Design

It is important for any web designer to design functional sites that can easily generate interest and online traffic among the internet users. The user interface design of your site plays an vital role in bringing high volume web traffic to it. Therefore, web designers should give due importance to the user interface of the site which is being designed by them.

7 years, 8 months ago

Why a Yearly Website Upgrade is Important

At the beginning of every year ArtVersion upgrades our website design. We’re hoping to roll out our new web site in the next month or so.  Over the past few years we’ve gotten questions from our clients asking why we do this. Here are the three main reasons we update our site once a year, and why you should consider dong it as well:

8 years, 5 days ago