AMP Project: What You Need to Know Now
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AMP, or Accelerated Mobile Pages, is a project introduced by Google last year. Initially designed for news results and ‘top stories’, AMP’s capabilities have recently expanded into main search results. Available to any digital publisher, AMP is an open standard that enables pages to load quickly on mobile devices. In terms of what mobile search users will experience, pages that are AMP optimized will display the AMP lightning bolt in search results, indicating that the page and it’s content is…
Here’s What’s Working in Web Design Today
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Web design has come a long way over the last few years. What used to be accepted as normal can actually be something that makes you blend in with the masses rather than helping you stand out. That’s why you need to know what is working today to be relevant to your audience. So without further ado, here is a list of what design trends businesses are having success with and why. 1. Unique Web Typography The last font you should use is arial on your website. Not only is it hard to read on mobile…
What’s Trending in UI: A Designer’s Perspective
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Trends within the user interface landscape change rapidly as new ideas and innovations occur - so it’s critical to stay on top of whats new. Some new trends in the industry are brand new trials; others embrace the older and well-used methods, tweaking them slightly to adapt within the interface and new technological advancement. The following are some of the new (and critical) elements that have caught the eye of ux/ui designers industrywide. As always, with new ideas and implementations,…
5 Common Mistakes Made in Responsive eCommerce Design and Development
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Are you planning on undergoing a major responsive design project for your eCommerce site? If so, it’s important that you become aware of the common mistakes that are made with responsive design. These mistakes can cost you a lot of time and money which is a big deal because you’re already in the middle of transitioning your website with the responsive move. 1. Not Optimizing for Speed Internet and processing speeds are much slower on mobile devices. That’s why you have to optimize your website…
Using Responsive Web Design and UI Elements The Right Way
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If you are run an eCommerce business or depend on mobile traffic for your business, you’ve probably been hammered the benefits of responsive design into your head one too many times. If you tried to convert your site into a responsive one or have at least experimented with it, then you know that it’s easier said than done. The concept of a responsive website makes sense, but using a responsive website will not guarantee you an increase in sales or traffic if it’s not implemented correctly. The…
Adaptive Web Design – What Is It and Should You Care About It?
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For quite some time now, responsive design has been the talk of the town. However, adaptive web design has been creeping up in conversations more and more. Adaptive design has the same purpose of responsive design which is to deliver the optimal browsing experience by serving the site for the user’s device. It differs in that adaptive design is about customizing a website to deliver the relevant viewing format whereas responsive rearranges an existing website to display the optimal viewing…
Responsive Web Design Effect on eCommerce Sites
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Responsive web design has become one of the most important trends in the world of digital marketing. As you may already know, responsive design “responds” to the device the user is using to deliver the best possible browsing experience. However, the majority eCommerce companies have not embraced this web design format. If you belong in this group, there are several reasons why you should make the change. The first reason is that more people are making purchases from mobile devices whether it’s…
What Business Owners Need to Know About eCommerce Responsive Design
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Does your e-commerce website use responsive web design? If not, you currently belong in the majority group. It is estimated that less than ten percent of all online retailers have switched to the responsive format. One possible reason why is that going back and redesigning an entire retail website can be a daunting task. But the other big possibility is that online retailers are unsure whether or not it’s the right decision for their online store. To give you an idea of whether responsive is…
Parallax, Storytelling and More: New Web Trends that are Making Companies Rethink Design
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What You Need to Know About Storytelling What is it? – Storytelling focused design uses visual presentation and content to draw users into the website. There whole point is to provide a story oriented setting and use progression to engage users deeper throughout the browsing experience. A good example of story oriented content is infographics. It uses graphics along with content to draw people in and provide a structure for them to consume the content. How it’s being used – Companies like…
Did somebody say: Above the fold
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The phase “above the fold” was relevant, and still is, when using it in context of newspaper design and layout but when using it in terms of web design “above the fold” has lost a lot of its meaning. In the 90’s most computer screens were lower in the resolution and smaller making the “above the fold” design more achievable since the viewing size of the site would be more consistent than it is now a days. Technology has evolved throughout the years and now there are a wide variety of screen…
