Landing Page Design

Designed landing pages raise awareness for your most relevant product and service offering.

In online marketing, a landing page, sometimes known as a lead capture page, is a single web page that appears in response to clicking on an advertisement. The landing page will usually display directed sales copy that is a logical extension of the advertisement or link.

There are two types of landing pages: reference and transactional.

A reference landing page presents information that is relevant to the visitor. These can display text, images, dynamic compilations of relevant links, or other elements. Reference landing pages are effective if they meet the objectives of their publishers, which may be associations, organizations or public service entities. For many reference landing pages, effectiveness can be measured by the revenue value of the advertising that is displayed.

Let's Talk

A transactional landing page seeks to persuade a visitor to complete a transaction with the goal of being the sale of a product or service. If information is to be captured, the page will usually withhold information until some minimal amount of visitor information is provided, typically an email address, name, and/or telephone number – enough to “capture the lead” and add the prospect to a mailing list.

ArtVersion team is skilled in creating efficient landing pages that have proven results in creating strong conversion rates.

Web Design
User Experience Design
More web design topics

We are curiosity-driven, inspired by clean code and great web design.

Design That Represents Your Brand

We understand how important your corporate culture is and how it affects your positioning and operations. We believe that your website’s design should be a reflection of your brand in aesthetics and in function truly and entirely.

Are you looking to promote your site to the search engines? The first step in SEO success is making sure your site is properly built and designed to be SEO friendly. Our design process takes SEO into heavy consideration so that your SEO efforts won’t be for anything. Even if you’re not planning on building an SEO campaign, you can take comfort knowing that your site is prepared when the time comes. We are a forward-thinking Chicago web design company, our designs can help strengthen your brand and optimize your online performance. We understand the importance of your online presence & website design.

User Experience Design