Responsive Web Design

Today and Where Its Heading

Responsive web design as a web design method couldn’t have made its entrance to the digital marketing industry at a more perfect time.

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Web Design Methodologies

There are more people using mobile devices today and companies have been struggling to set up and market mobile versions of their sites. This web design methodology takes away the necessity of building a separate mobile site and makes it easier for companies to deliver the best website user experience possible.

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Web Design Evolution

Responsive web design has revolutionized the design industry using industry-standard platforms and tools. Responsive design adapts to the user’s operating system, screen size or device. The result is that users get the optimal browsing experience regardless of the setup they are using. It is also about making it easier to manage both a mobile and desktop site as much as it is about delivering outstanding user experience.

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Scalable Solutions

Benefits and advantages of Responsive Design

Responsive design solutions allow companies to keep both a desktop and mobile version of their site under one umbrella. This makes marketing their websites less complicated and maintains cohesiveness. Just think about how confusing it would be to market a website and have a mobile user visit the site only to come across a site designed for desktop users.  This unification of the platforms contributes to seamless scalability and platform expansion alongside decreased maintenance time and improved longevity.

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Mobile-first Approach

With the dominance of a mobile-first design approach and with an objective of catering to the ever-increasing mobile traffic, this method puts more focus on how the site performs across a variety of devices. What’s more, companies can also create content for one website and make tracking data simpler.

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Considering Responsive Design?

We design and build web platforms that allow companies to articulate their corporate culture and embrace customer interaction. By transforming analytics and digital insights into measurable web design, we simplify experiences and create a meaningful brand strategy.

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Responsive Design

More complex but simpler to manage

While responsive design comes with many benefits, it is far more challenging to design and develop a responsive site. This is because the responsive design process requires more user interface and user experience design and planning. The website needs to have a user-friendly version setup for each device, operating system and screen size.

ArtVersion Visual Branding
Responsive Web Design

Sophisticated Website

Responsive web design is much more sophisticated than adding a separate mobile site. The initial ROI is clearly visible within a couple of months after completion. The bottom line is that companies save the time required to work on their website, don’t have to spend more money on doubling unique content, can make their campaigns work twice as hard (since desktop and mobile sites become one), and stay organized with a digital presence.

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What does the future hold for responsive design?

Companies are getting smarter about their advertising and are using responsive design to deliver user-friendly content. Brands are also launching their marketing campaigns with an integrated approach. They don’t have to worry whether or not a channel or advertising platform is better suited for their desktop site or mobile site. On the design side, designers are getting smarter about formatting content and are also working to improve loading times.

Responsive Web Design
Responsive Web Design

Great web design is our passion!

Overall, responsive design is the perfect solution to the growing mobile usage trend. In the business world, companies that embrace this technology earlier will have an advantage over their competitors that continue to rely on separate mobile sites.

More web design topics

We are curiosity-driven and inspired by good web design


Design Aesthetics

We design aesthetically pleasing, elegant & engaging, interactive websites that truly represent your company image, culture & philosophy.


Telling the Story

It’s all about the intelligent use of images, infographics, illustrations, icons, graphs and layouts to communicate ideas that sell products or services on the web design.

Design • Strategy • Coding

We design and build platforms that allow companies to showcase a corporate culture and embrace user engagement. By transforming analytics and digital insights into measurable web design, we simplify experiences and create a meaningful digital brand strategy.

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