Web Design and Develpment
Planning a Web Site Redesign
Are you planning on updating your website’s look or changing major components? A web redesign project can be either a breeze or a nightmare depending on how well you plan for the changes.
Web Design
Planning Website Redesign
All the money, time, and effort you put into web design may also be wasted if you end up with a website that performs even worse than its previous design. Here’s some advice on tackling the web redesign project the right way.
Analyses
Figure Out What’s Working
What elements are keeping readers glued to your website? What visual aspect of your site best communicates your brand’s message and value? Some people go through a web design project only to learn that their website is not in consistency with a brand’s promise. The reason why is because they’ve eliminated elements that were making the website part of the company’s story in order to come up with something new altogether. You want to keep what’s working and integrate that into the new site.
Discovery
Discover What You’re Unhappy With
If you want to redesign your website, it’s one of the two things. Conversion problems or an emotional decision where you’re unhappy with key elements (unless the website hasn’t been performing in quite a while). You need to be specific about what exactly you are unsatisfied with. You can approach this scientifically by referring back to analytics to see where the problems are coming from (e.g. Navigation menu, header graphic, footer links, etc.) Think about future updates too, is your current site hard to keep up to date and add new pages? You may need a CMS.
Direction
Look and Feel
Having a general idea of the results you’re looking for will help your web design company create a website that is meaningful. Research the websites of competitors to see what elements of their approach you want to try with your site. Look at what web design firms are doing to get an idea of what kinds of designs are working in today’s atmosphere. Find out how they’re doing with their mobile website design. You want to collect many ideas and distill them into concepts that may work for both your normal and mobile websites.
Strategy
Design and Implementation
Having clear goals about what you want to achieve is crucial. You should have a good idea of what you want out of the web redesign project. This includes how you want the site to look visually and how the site performs. You will have to set aside your preferences sometimes because a visual design that you may not like may heavily outperform a design that you favor. At the end of the day, you want to reach your goals in order to justify the investment your company is making into this website redesign.
Web Design
We design and build websites that allow companies to articulate their corporate culture and embrace user engagement. By transforming analytics and digital insights into measurable design, we simplify complexities and create meaningful experiences.

Consider Using Web Design Agency
Rather than hiring a freelancer or trying to push the project to an in-house designer, you may want to work with a web design company. A web design agency has the infrastructure in place and experience to quickly take your ideas and concepts, and turn them into a site you can be proud of. You can save time, money on redesign concepts, and also free up your in-house resources for more important projects. If you need help with your redesign, let ArtVersion take this project off your hands. We can work with you to come up with a design that is in line with your brand’s goals, performs to your standards, and is visually stunning.


Search Engines Optimization
The first step in search engine optimization success is making sure your site is properly coded and designed to be SEO friendly. Our unique design and coding process takes SEO into heavy consideration so that your search engine optimization efforts will be more effective in the long run. Even if you’re not anticipating on relying on the SEO immediately upon site launch, you can take comfort knowing that your site is prepared when the time comes.
Web design is the front line of user engagement. We design sites that resonate and create deep connections.

Website Content
Creative content writing, image curation, and style development are just a few disciplines we deploy in the majority of web projects. Authentic, original and informative content holds the eye and builds on a brand personality, generating genuine connection.
Creative Partners
The web design company you can trust.
Over the last two decades, the ArtVersion team worked on web design projects for a number of small and large companies. From startups and fortune 500 corporations, we helped many brands develop the sites that matter.
Having a solid creative partner to help design a website will provide frictionless journeys and the best user experience for the end-user.
More web design topics
We are curiosity-driven, inspired by clean code and great web design.
Web Design Firm
A web design firm must have a full understanding of company branding strategy and elements as well as what the client needs from their site in order to grow their business.
Corporate Web Design
A corporate website serves many functions from educating your customers, drawing in investors, and attracting business partnerships.
The Future of Web Design and Web Development
Technology is changing at a rapid pace, mainly how we use the Internet and consume content on the websites. These trends are dictating how companies build and design their websites.
Web Development
ArtVersion understands the challenges companies have with web development; we know it’s not just about design.
Working With a Web Design Agency
If you’re planning to hire a web design agency for your web development, design or redesign project, it’s important to know what to look for and what to expect.
Web Redesign
Unless your website is poorly structured, looks outdated or is unorganized, you probably don’t have to redesign, we may be able to help you implement some UI improvements and best practices.
Responsive Web Design
Responsive web design is the process of arranging the layout in a way that all the content is displayed in an optimized way on any device.
Chicago Web Design
When it comes to web design in today’s environment, less is more - simplifying complexities and making the design as user friendly as possible.
Web Design and Development
Our strategy team will take the time to learn and understand your business goals and will use that research in web design and development processes.
Web Design Company
Purpose-driven web design fused with branding and intelligent use of images, infographics, and layouts to communicate ideas that sell products or services is our goal.
Parallax Web Design
Companies are using the parallax web design method on the sites to showcase the products, display engaging content, and tell a visual story.
Minimal, Clean and Modern Web Design
The minimalist web design philosophy centers on the idea to design around the content and timeless styles.
Web Design Cost
One of the most common questions that companies have when working with a web design company is “how much will it cost?”
Web Design
Strategy, design and technology are the cornerstones of developing a timeless web site design - one that both supports your brand today and is coded for tomorrow.
Web Design Strategies
These web design strategies based on brand storytelling are effective for securing brand loyalty and user interaction.
Web Design Agency
ArtVersion is a Chicago-based independent agency and strategy firm that is always on the cutting edge of design and technology.
Drupal Web Design
We go beyond custom Drupal web design and can work with complex sites such as eCommerce setups and community-driven sites.
Chicago Web Design
What sets ArtVersion apart from other web design firms is that a large part of our focus is not on the visual design itself, but on the performance of the design systems.
Magento Web Design
Even with the impressive out of the box features, implementation of the responsive design is done by developing a template or skin that has responsive web design functionalities.
Web Design Chicago
Today, web design is more complex than it’s ever been and that’s why you need a firm that understands the current state of website design and development.
Purpose-built Web Design
For a very long time, companies have been using their websites mostly as a utility tool.
Landing Page Design
There are two types of landing pages: reference and transactional. Learn more about each and how to take advantage of landing page conversions.
Future Proofing Website Design
The goal of web designers today is to make sure that websites are easy to read, legible, inviting, interactive and authentic to the brand.
5 Things To Pay Attention To When Designing A Website
Even if you have a strong visual brand in the offline world, you have to make it relevant for the online audience because the two mediums are different.
Microsite Design
With the prevalence of keyword and contextual advertising, microsites may be created specifically to carry such experiential journeys.
Simplicity
Design Aesthetics
We design purposeful, esthetically pleasing and engaging, interactive websites that truly represent your product and services.
Elegance
Data-Driven Design
Intelligent use of metrics and available data, combined with user feedback and analytic together shape the influence of the final web design.
Design • Strategy • Coding
We design and build platforms and websites that allow companies to grow and engage their user base. By transforming analytics and digital insights into measurable design principles, we simplify journeys and create meaningful user experiences.