A graphic design book on a table that is open, displaying abstract graphic art.

Whitepapers in Focus: Aesthetics, Storytelling, and Marketing Prowess


Whitepapers are known for their depth of information and authoritative stance.…

Graphic design of numbers in a design book.

How to Shape a Distinct Brand Identity Through Powerful Narratives


The narrative of a company is the heart and soul of its brand. It creates a…

Computer Screen Showing Website Design

Unlocking the Power of Signifiers in Web Design: Strategies for Enhanced Usability


Signifiers are essential elements in web design, as they help users navigate…

Building Consistency For a Better Customer Experience


When it comes to web design, it’s easy to see the value in prioritizing…

Brand Refresh for Fortune 500: When Do We Need to Rebrand?


As a Fortune 500 company, the decision to rebrand is a big decision. The…

Scaling Up: Design that Achieves Business Goals


A single truth for businesses everywhere, whether it’s realized or not: is that…

Brand Centered Marketing: Imagery Affects Strategy


In marketing and advertising, whether print or digital, no element is arguably…

Brand Experience is All-Inclusive


It's easy to get immersed in the digital aspect of a brand experience with…

Right Now: Five Packaging Trends Driving Brand Growth


Packaging design trends provide us with direct insight into what consumers…

Merging Marketing, Design and Sales Efforts Into An Aligning Digital Strategy


Today, standard business operations increasingly exist primarily on digital…

Branding Strategies

5 Creative Branding Strategies That Use Non Traditional Content


One of the best ways to use brand your company is through the use of content. A…

Marketing Strategies

How Web Design Affects Marketing Initiatives


Are you planning on launching a marketing initiative soon? While you may have…

Marketing Strategies

Designing a Brand Around the Product


Many companies work on their brand as a strategy for marketing their products.…

Creative Collaboration

Engaging with A Creative Agency for Brand Refresh and Site Redesign


So you’ve come to the conclusion that your brand presentation is looking…

Brand Refresh

5 Things You Can Do to Jumpstart a Corporate Brand Refresh


Does your corporate brand image need a change? Is your visual presentation out…

UI/UX Design

The Connection Between Corporate Website Design and Branding Aspects


When it comes to corporate web design, many corporations overlook the purpose…

Marketing Strategies

Startup Marketing Fundamentals That You Can’t Ignore


One of the biggest challenges for startups is coming up with a way to generate…

Startups: Design a Better Brand


Many startups focus on marketing their innovative product or service and don’t…

Branding Strategies

The Connection Between Graphic Design and Company Branding


A company is only so good as their brand. It is possible to have the best…

Website Development Design

Achieving Brand Consistency Through Effective Web Design


If content is king, then proper web design is the heir to the throne. Not only…

Content Marketing

Getting Ahead With Content Marketing


In today's dynamic and digital landscape, businesses are constantly seeking…

Brand Consistency

The Pivotal Role of Graphic Design in Branding and Marketing Strategies


Many businesses often underestimate the profound influence of graphic design…

Visual Branding

Visual Branding


Corporate identity is an essential part of any brand, organization,…

UI Design

UI and UX: How They Impact Our Lives


Throughout the creation, as well as the upkeep, of many organizations…

Content Strategies

Content Strategies


An organization’s livelihood is comprised of how much information they are…

Creative Collaboration session in an office with seven people.

Internship Experience


By Kellie Julius ArtVersion Interactive, located on the third floor on Skokie…

Two people smile at their laptops while working at a cafe,

The Benefits Of Hiring A Creative Agency


No matter what kind of business you are in and no matter how large or small…

Person with a large ring on their hand writes in a red notebook.

The Importance of Corporate Web Design in Brand Recognition


The importance of excellent corporate web design often goes unrealized. A…

Printed color hues.

Branding and Consistency


Recently at the ArtVersion offices we had a client who needed help re-branding.…