Web Design
The Evolution Of Responsive Web Design
Dedicated mobile sites are disappearing. By no means does this mean that web is becoming less friendly to users browsing on mobile devices. If anything, it is getting better, largely due to responsive web design.
Best-practices & Web Standards
The responsive design consists of adding in design elements that allow a page to respond to the screen size and device that a browser is using to view that page. Instead of a mobile site with its own URL, the URL is the same and the page rearranges itself to fit the screen. This is important for a number of reasons. While search engine optimization is often cited as an important reason for responsive design, the positive impact on user experience is the primary benefit. Speed and a visually appealing experience do wonder in regards to the experiences for users.
Web Design Evolution
Responsive Web Design Is Evolving and Improving
Originally, responsive web design was just about fitting a new screen size. It was nothing more, and nothing less. Most smartphones had similar sized screens, and the only tablet worth designing for was the iPad, which had just one screen size. Now we are seeing different sized screens on smartphones and new tablets that are as much as two inches bigger or smaller than their competitors. Design elements must include different screen sizes to ensure a uniform experience across devices instead of just designing for one device. New approaches to CSS are taking this into account.
Adaptive Web Technologies
It’s Not Just About Devices
Getting a page to render properly on each device is important, but specific elements on a page are also important. Responsive design has thus far failed to take into account important elements on a page like columns and ad placement. Shifting sidebars and preserving menu placement to fit actual content onto screens is important, but pages need to maintain unique design elements and their ability to monetize. At this point, few if any responsive designs achieve this.
Experiential Design
Enterprise-level Web Solutions
The big advantage of responsive web design is that it future proofs your website. Rather than having to build a separate website that’s optimized for a specific mobile device, you can build alternative versions of your website for each device. This means that you’ll be able to build an optimized version of your website for any future device. This saves a considerable amount of time and money.
Considering Responsive Design?
We design and build web platforms that allow companies to articulate their corporate culture and embrace customer interaction. By transforming analytics and digital insights into measurable web design, we simplify experiences and create a meaningful brand strategy.

Leading the Web Design Evolution
Responsive web design as a method of web design certainly has some important improvements to overcome that we are expecting. While it is imperfect, it is a lot better than dedicated mobile sites, plugins and other workarounds that are often executed in an effort to make a site mobile-friendly.


Web Implementations
While this design standard is exciting, it is still important to implement it correctly. There are many web design firms that build responsive websites that simply take too long to load or deliver a poor user experience. You need to make sure that the designer you’re working with has a strong foundation in web design while also understanding how to maximize this technology.
Reputable Web Design Company
ArtVersion is one of the few web design companies that meets this qualification. We have been in the graphic and web design business for decades. We have seen and experienced an evolution of the web, and helped many companies in the process. We’ve also been one of the earliest adopters of responsive design, so we know what mistakes to avoid and how to properly build responsive websites.


Great web design is our passion!
A web design that is developed and integrated properly makes you feel instantly connected. At ArtVersion we focus on designing interactive sites that are responsive, yet truly engaging. Since our founding in 1999, we have been Chicago’s award-winning website development and web design company focused solely on improving your brand visibility with purpose-driven, creative user experience. We are also one of the first Chicago based web design firms that started embracing adaptive mobile and responsive web design methods. Learn more about our design process.
The Evolution Of Responsive Web Design
Dedicated mobile sites are disappearing. By no means does this mean that the web is becoming less friendly to users browsing on mobile devices. If anything, it is getting better, largely due to responsive web design. Responsive design is simply adding in design elements that allow a page to respond to the screen size, and device, that a browser is using to view that page.
More web design topics
We are curiosity-driven and inspired by good web design
Effective Responsive Web Design
If you’re planning for a website design project or following the industry news on web design, you’ve undoubtedly heard of responsive design.
Responsive Web Design Today and Where It’s Heading
Responsive web design couldn’t have made its entrance to the digital marketing industry at a more perfect time.
Responsive Web Design
Responsive web design is the process of arranging the layout in a way that all the content is displayed in an optimized way on any device.
Future-proofing Website
These three approaches will ensure that a website’s design can withstand the demands of an evolving and increasingly competitive internet.
Enterprise-level Responsive Web Design
The web is constantly evolving, web design techniques are changing with it. We help companies and enterprises build web solutions for the future.
The Web Design of Tomorrow
Responsive web design is a design approach that is geared towards designing one centralized website to provide the optimal user experience.
Responsive Web Design Is The Answer
People are now using mobile phones, netbooks and tablets to browse the Internet. Responsive web design is the ansfer for the recent trends.
Simplicity
Design Aesthetics
We design aesthetically pleasing, elegant & engaging, interactive websites that truly represent your company image, culture & philosophy.
Elegance
Telling the Story
It’s all about the intelligent use of images, infographics, illustrations, icons, graphs and layouts to communicate ideas that sell products or services on the web design.
Design • Strategy • Coding
We design and build platforms that allow companies to showcase a corporate culture and embrace user engagement. By transforming analytics and digital insights into measurable web design, we simplify experiences and create a meaningful digital brand strategy.