Marketers are the new Publishers
(listen to the podcast on this same subject by clicking here.) Welcome brand builders … Recently I read an article by Mike Moran that was titled “Publishing is...
Dushan - Page 2
As a senior development lead, Dushan is responsible for most of the technology strategies, security conventions and implementations to any project that hits our pipeline. His passion lies in the use of open source technologies and their customization to meet project requirements for optimized workflows.
What are microsites, and why should I use them?
What are microsites, and why should I use them? Simply put, a microsite is a mini Web site created for a specific audience with a single purpose. It...
Listening is more important than talking on social networks.
In the era of digital communication, the art of listening has become paramount, especially on social networks. This week, I feel compelled to address a recurring theme in...
Twitter vrs. Linkedin part 2
Twitter – Listen and Engage In the last blog I talked about twitter vrs. Linkedin and why I think twitter is the better networking tool. I ended that...
E-commerce websites
Despite any financial recession and economic stress, online purchasing continues to grow. Expansion of the market and evolving technology that simplifies our daily lives help to set the...
Brand Positioning Checklist
Brand positioning is a strategic approach businesses use to establish a unique image or identity within their target market. It’s about differentiating a brand from its competitors by...
10 principles that we keep in mind for designing user interface!
UX / UI Most of our clients are familiar with web design jargon, but when we refer to user interface design, we often get blank stares. That’s why...
10 Questions to ask yourself when Designing a Company Logo
Recently we finished a new logo for our client 2nd Street Bistro, an organic direct to market restaurant located in Highland Park, IL. It got me thinking how...
Questions to Ask Yourself Before Redesigning Your Website
Having a robust online presence is an essential component of any successful business strategy. Your website is your company’s digital storefront, representing your brand to potential clients and...
Social Media is not the Savior
In a recent meeting at ArtVersion, a moment of revelation occurred when a client, new to the nuances of social media and at the helm of a budding...
Brands Becoming Media Properties
In the last decade we’ve seen a tremendous surge in technology. Our phones now act as video cameras, digital cameras, laptops, music players and gaming systems. Creating media...
Social Media & Website Integration
Social Media & Website Integration Websites are a crucial part of a business’s overall marketing strategy. For some companies it’s their store front, sales or marketing platform and...
The rabbit verses the turtle : Social Media Marketing
I stressed in a previous blog post the creation of social media platforms are as monumental to our society as the invention of TV, Radio & print media....
Social Media: Getting Started why & how?
Getting Started why & how? Why? People in general don’t like change. We like things just the way they are. In business we always say if it’s not...
Why Social Media?
It’s crucial to clarify from the outset that merely establishing a presence on Twitter, Facebook, or any other social media network, just for the sake of claiming your...
Custom Templates for PowerPoint and Keynote
With the high standards of today’s marketing, a custom PowerPoint template or a custom Keynote template is as essential for a proper presentation as business cards or social...
Mobile Friendly Web Design
Mobile friendly web design begins with a good knowledge of handheld devices. Many people already switched from featured phones to smart phones. According to some respective research organization...
Corporate Identity Design
Having a good image is the most important thing in today’s aggressive and competitive corporate market. It will show your values and gain the trust of your users....
Rediscover Your Brand Episode #2
This is Rediscover Your Brand Episode #2 transcription reference. Title: “Why It’s Important To Know The Main Purpose Of Your Website” To listen to the podcast please go to https://artversion.com/podcast/
Visual Branding in Graphic Design
Establishing a strong corporate identity image is a critical aspect of any company’s success. Through visual branding, designers create an image that sets the tone for how consumers...
Web Design For eCommerce Is Different
Web design is always interesting topic that people of all backgrounds and interests seem to be exploring. What’s interesting to see online and throughout publications is the amount...
eCommerce Web Design
Entering into the world of eCommerce there are a few things that are of major importance. On the side of web design, we’ve got you covered. When it...
Content Marketing for Small Businesses
Site Creator just released the findings of their first annual Small Business Usage Study. The results confirm that all small businesses should update their website, incorporate a blog,...
5 Important Questions to Ask When Working on a Website
The process that goes into creating a website can be very organic and alive. Certain web design elements might seem right at the beginning of a project that...
Why it’s Important to Know The Main Purpose of Your Website
Identifying the Core Objective of Your Website When embarking on the journey of creating or revamping a website, a pivotal decision awaits: determining the website’s primary purpose. This...