Do You Need a Microsite? Understanding Its Purpose and Benefits
Many marketers and companies build microsites (also called minisites) despite the fact that they have a primary website. In case you are not familiar with microsites, they are...
Blog - Page 27
Telling Your Corporate Story
As a corporation, it’s important for your audience and customers to understand what your organization about. The best way to do so is to use storytelling. While many...
Why User Interface Design for Learning Management Systems Is Vital
Many learning management systems (LMS) often look like a software that was built in the 90s. While it may achieve the objectives the organization set out for, it...
4 Things You Need to Know About the Parallax Web Design Trend
More companies are using the parallax web design method to showcase their products, tell stories, and get more engagement out of their content. This new design method uses...
Understanding Web Design for Startups
As a startup, your goal is to make a big splash in the marketplace and ride that momentum to success. But with an ocean of other startups in...
Web Development WordPress
WordPress is one of the best content manage systems you can use to build your site on. It’s requires the lowest skill cap, has the most plugin accessibility,...
Magento Responsive Design
Magento is the most popular option of all the eCommerce platforms currently available. Other platforms may come with certain advantageous features. Still, Magento offers more scalability and long-term...
Storytelling Through Web Design
The most powerful element of online marketing is not creating great content. It also is not creating great products and services. Both of these are vitally important, and...
Design Strategies For UI/UX
Once an idea for a website is developed, the actual design phase can begin. This much is obvious. Most people focus on different design elements they want to...
Building A Brand Through Visual Storytelling
The best marketers have always been the best storytellers. People want to find the best products and services to suit their needs, but more than anything, they want...
Site Design And Market Relevance
Web design plays a bigger role in the success of an online business than most would like to admit. The adage that “content is king” only holds true...
Content Strategy: The Importance of Reflecting Company Philosophy, Culture and Story On Your Website
One of the things that many companies fail to realize is that their websites communicate the essence of what their company is about. If you think about it,...
5 Best Practices for Creating Outstanding Web Usability
Web usability is a significant aspect of web design that every company needs to work on. The reason why is because it affects everything from your site’s authority,...
The Relationship Between User Interface and User Experience
More and more the battle for success online is being won by those websites that understand best the relationship between user interface (UI), and user experience (UX). Many...
Usability, Experience, and Interaction
The hub of the usability, experience and the interaction a user has with anything from web design interface to every day products, focuses on only one thing: The...
Did somebody say: Above the fold
The phrase “above the fold” was relevant and still is when using it in the context of newspaper design and layout but when using it in terms of...
Exploring The Magneto eCommerce Platform
The world of eCommerce solutions has been crowded for a while. Businesses can choose from custom proprietary shopping carts, hosted ecommerce solution and of course our favorite open...
It Never Hurts to Ask
Sometimes when you are unsure of something you may hesitate to ask someone for help and you think you can figure it out. Yes, eventually you may be...
How Responsive Web Design Changed the Web
One of the most game-changing trends in the Internet marketing industry has been responsive web design. This web design approach builds a website so that it adapts to...
First Impressions
When meeting anyone, let alone a potential client, it is very important to make a great first impression. This first impression is what they will have to compare...
The Connection Between Graphic Design and Company Branding
A company is only so good as their brand. It is possible to have the best products and services in a market and to fail if the brand...
Don’t Jump to Impossible
It is an easy way out to say something is impossible when at first you do not know the answer on how to solve something. ‘Impossible’ is an...
Knowledge of Technology
Digital Transformation in Large Enterprises: Harnessing the Power of Technological Literacy In the vast expanse of the digital realm, the complexity and dynamism of technology can often be...
Achieving Brand Consistency Through Effective Web Design
If content is king, then proper web design is the heir to the throne. Not only does a well designed website convey a sense of professionalism, it also...
Why Is Web Design The Most Important Part Of Your Marketing?
Download Infographics Many business executives overlook the importance of web design in overall marketing performance, but truth is it can make or break your campaign, especially if you’re marketing...