What You Need to Know About Storytelling What is it? – Storytelling-focused design uses visual presentation and content to draw users into the website. The whole point is...
Branding is the lifeblood of a company, defining its unique identity and differentiating it from countless competitors. While many companies understand this, a common mistake is focusing excessively...
For most companies, a corporate website serves to inform the public, prospects, customers, potential business partners, and investors. Unfortunately, the language and web design often lead to user...
Many marketers and companies build microsites (also called minisites) despite the fact that they have a primary website. In case you are not familiar with microsites, they are...
As a corporation, it’s important for your audience and customers to understand what your organization about. The best way to do so is to use storytelling. While many...
Many learning management systems (LMS) often look like a software that was built in the 90s. While it may achieve the objectives the organization set out for, it...
More companies are using the parallax web design method to showcase their products, tell stories, and get more engagement out of their content. This new design method uses...
As a startup, your goal is to make a big splash in the marketplace and ride that momentum to success. But with an ocean of other startups in...
WordPress is one of the best content manage systems you can use to build your site on. It’s requires the lowest skill cap, has the most plugin accessibility,...
Magento is the most popular option of all the eCommerce platforms currently available. Other platforms may come with certain advantageous features. Still, Magento offers more scalability and long-term...
The most powerful element of online marketing is not creating great content. It also is not creating great products and services. Both of these are vitally important, and...
Once an idea for a website is developed, the actual design phase can begin. This much is obvious. Most people focus on different design elements they want to...
The best marketers have always been the best storytellers. People want to find the best products and services to suit their needs, but more than anything, they want...
Web design plays a bigger role in the success of an online business than most would like to admit. The adage that “content is king” only holds true...
One of the things that many companies fail to realize is that their websites communicate the essence of what their company is about. If you think about it,...
Web usability is a significant aspect of web design that every company needs to work on. The reason why is because it affects everything from your site’s authority,...
More and more the battle for success online is being won by those websites that understand best the relationship between user interface (UI), and user experience (UX). Many...
The hub of the usability, experience and the interaction a user has with anything from web design interface to every day products, focuses on only one thing: The...
The phrase “above the fold” was relevant and still is when using it in the context of newspaper design and layout but when using it in terms of...
The world of eCommerce solutions has been crowded for a while. Businesses can choose from custom proprietary shopping carts, hosted ecommerce solution and of course our favorite open...
Sometimes when you are unsure of something you may hesitate to ask someone for help and you think you can figure it out. Yes, eventually you may be...
One of the most game-changing trends in the Internet marketing industry has been responsive web design. This web design approach builds a website so that it adapts to...
When meeting anyone, let alone a potential client, it is very important to make a great first impression. This first impression is what they will have to compare...
A company is only so good as their brand. It is possible to have the best products and services in a market and to fail if the brand...
It is an easy way out to say something is impossible when at first you do not know the answer on how to solve something. ‘Impossible’ is an...